10 Effective Ways to Generate Real Estate Leads on Social Media

10 Effective Ways to Generate Real Estate Leads on Social Media

Digital marketing has changed the way buyers find real estate properties. Instead of the traditional methods of reading newspapers, potential buyers instead go to social media sites to interact, do research, and decide which options to consider. The National Association of Realtors revealed that 69 percent of real estate agents use Facebook while 61 percent of them make use of LinkedIn for professional purposes. The following are the top 10 tips to generate leads for your real estate business on social media:

1. Launch a Reactivation Campaign on Social Media

A reactivation campaign for real estate marketing aims to encourage referrals, create social proof, and create a conversation with people who have viewed some of the properties in the past but have not been able to find a home yet. You can target them through Facebook or Twitter and ask them to leave a review, refer a friend, or share a post on their walls.

2. Make Use of Gated Content

Gated content means premium online material. This is data which requires users to enter their details on a form for them to access the material. Examples of these are articles, e-books, videos, and white papers. The form often requires the name and email address. It is also possible to ask for the contact number. This can be a great way to generate leads for realtors if the material you give away is highly relevant and significant.

3. Let your Followers Engage in Competitions

Having competitions on social media can build your own following and reach. That makes it a great means to generate leads. Some examples of these are giving away tickets for a concert, sports game, or a play or to raffle off vouchers for a restaurant in your very own area of business. It’s better to highlight local businesses; this will create trust in the community where the property is located; this will also create an image of you as an authority in the area. When you require contact details, this can help you create leads.

4. Make your Facebook Profile your Landing Page

It is important to optimize Facebook profiles for them to have highly relevant CTA so that they can generate leads. You can simply add a Contact Us, Shop Now, or Sign Up Here. These can generate leads over time from those who are interested enough in your business that they checked out your social media profile.

The life of an online entrepreneur.If you use this photo on your site, I would be very appreciative if you would please credit in the caption or meta to "www.distel.co".Model: @Austindistelhttps://www.instagram.com/austindistel/Photographer: @breeandstephenhttps://www.instagram.com/breeandstephen/
Photographer: Austin Distel | Source: Unsplash

5. Showcase your Properties using Instagram

Instagram is a great site for showcasing properties and creating an image of lifestyle around the real estate agents. Instagram is indeed used for branding and lead generation. If you manage to build a following of 10,000, this can create huge traffic towards your real estate site.

6. Make use of Geotargeting

If you intend to target the local market, it is important to go local in your lead generation initiatives even in social media. This means that you need to geo-target your social media ads to maximize the marketing impact and to cut costs on ads.

7. Conduct a Webinar or an Ask Me Anything Session

You can either record an event which you are hosting or get live on cam while in the office; for as long as you host a highly relevant and informative Q and A, it can generate leads. You can choose between leaving a sign-up form for users or to just open up the floor for all followers on Facebook and Twitter.

8. Your Virtual Tour campaigns must have Lead Generation Forms

The purpose of a lead generation form in Virtual Tours is that it streamlines the filling out process so that marketers will be able to harvest only quality leads. Prospects will find it easy to share their information since the form is prepopulated with your own details in the account. Creating a virtual tour in Virtual Tour Easy is hassle-free. It is also free. That’s why you must not miss this chance to promote your real estate business through a virtual tour.

9. Use the Dynamic Ads Feature on Facebook

This is like any other ad on Facebook, Instagram, or Messenger. The only difference is that you can create a template that will automatically pull images and information for the uploads that you intend to promote. Dynamic Ads also use Facebook’s pixel to retarget ads at people who were able to interact with you in the past. The Facebook Creative Ads feature enables you to upload multiple images, CTAs, messages, headlines, and images. Facebook will be able to inform you which combinations can be most effective and will produce the best ROI.

10. Engage in Link Retargeting

Link retargeting can create more lead conversions than social media ads. Often they target those who have previously visited your site. This can also be used if you like to add a fresh list of highly relevant leads. The retargeting link can be used for sharing curated news, media coverage, and reviews that are related to your neighborhood or your business. This means you will be able to target ads at anybody who clicks through even if leads him or her to a third party site.

If you are a realtor and you want to get started in lead generation, it is best to apply the steps above. Make sure to start with creating your virtual tour. Create your free account on Virtual Tour Easy today!

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9 Reasons Why Real Estate Agents Can Still Take Advantage of Open Houses

9 Reasons Why Real Estate Agents Can Still Take Advantage of Open Houses

Some people say that open houses are no longer relevant to real estate sellers anymore. The truth is that sellers still expect to have open houses every now and then. Some agents list on a Thursday and Friday and hold the open house on a weekend. Open houses can be a success or failure depending on several factors. Here are some tips provided by the experts on how sellers can make the most of open houses:

1. Prepare People About the Upcoming Open House by Sending Postcards

Postcards may not work for all locations; but if you live in an area where there is an excellent school zone or district or, it means that it can be beneficial to send out postcards to the neighboring towns or cities. The postcard must inform them what makes the home better than the one they currently own.

2. Hold the Open House on the Day the Listing Comes Out in the Market

When you market a coming soon listing and schedules the open house on the day the listing comes out in the market can be more productive and beneficial. It is easier to create a buzz and multiple offers through that. Doing so allows property buyers to be able to view the property sooner.

3. Make Sure to Set the Stage in an Open House

Make sure that the property is properly staged and to make it appealing to different types of buyers from working moms, millennials, families, to retirees. The dining table must be set as well as the entertainment area. The bedrooms must be comfy and fluffy.

4. Schedule the Open Houses Strategically.

It’s important to schedule the open houses on different days and times of the day to maximize its availability. You may also consider the best time of the day for the house, for instance, sunset or sunrise. Open the house at the best time to go there and not when traffic is worst.

5. It’s Best to Bundle your Open House with Others in the Area

If there are other open houses in your neighborhood, you can come up with a packet for potential buyers to know the available homes in your neighborhood. It’s a great way for the neighborhood to stand out from the rest and provide valuable information.

Photographer: Martha Dominguez de Gouveia | Source: Unsplash

6. Place Open House Signs in Strategic Locations

Be sure that the open house sign is visible and legible from 30 feet away while driving a car. Directional signs are also crucial to be put within a five-block radius for a wider reach.

7. Make the Most of Open House Websites

You can find a number of sites that only promote open houses. Examples of these sites are Zillow, Realtor, and other sites that offer free promotions. Listing on these sites would maximize your visibility to all potential buyers.

8. Offer Brochures and Flyers for Potential Buyers

One way to spread information about your property particular for those buyers who have not decided to buy yet is to give away flyers or brochures during the open house. You can include information about a school district in your area, the best sunset, and other benefits of living in the area. Include other features that may not be that obvious in your brochure.

9. Play a Virtual Tour During the Open House

Project a virtual tour of the home and its neighborhood during the open house preferably in the living room. The buyers can stay a bit longer to watch it to find out more about the property. This is an excellent marketing technique for walk-in buyers.

10. Don’t Underestimate an Open House Which is Meant for Agents Only

Take advantage of open houses that are meant for agents only. This is a great chance to widen your network.

Open houses can still be as productive as other marketing techniques once it is used creatively and the right way. A virtual tour can be one of the best ways to make your open house from the rest. You can start making one by visiting Virtual Tour Easy.

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These 8 Trends Will Let You Think How Great the Real Estate Industry has Changed

These 8 Trends Will Let You Think How Great the Real Estate Industry has Changed

There are real estate trends that have been foreseen in the past; they are deemed to have staying power as well. There is a golden rule in this. If you want to tap into potential new buyers today, you have to go where they go online. Doing this will set you off from your competitors who use the traditional methods. It is crucial for the success of the business to bring it to social media and to various websites. The following are some of the trends that real estate businesses have to take advantage today:

Virtual Reality and Virtual Tour

VR is relatively new to real estate, but it has become life-size and highly accessible that potential buyers demand to see a virtual tour of a property before they even entertain the thought of viewing the actual property. One of the great features of VR is the ability for the potential buyers to view the home in various styles. Through VR, they can change the interior paint, add new furniture, put new bathroom tiles, etc. Buyers can easily get a tour of their preferred properties without having to go there.

The Use of Mobile Devices

This means one thing: the real estate website has to be mobile device friendly. It means that you need to ensure that the website can be totally viewable and that it can be navigated through a mobile device screen. A website that loads long or is not responsive on a smartphone may lose visitors fast.

Social Media Can be a Venue to Promote Real Estate Services

A 2017 study conducted by NAR (National Association of Realtors) revealed that 80 percent of real estate industry players use Facebook to promote their services. They also use LinkedIn, YouTube, Google, and more. Social media offers the cheapest and fastest means with the widest reach for the real estate agents to put their messages out there. There are also several platforms that possess several functionalities such as instant messaging tools and sharing options.

Drone Videography

There are multiple tasks related to real estate that drones simplified. All of these drones can capture aerial video and photography. It will not be long for drones to show live videos of the construction and renovation procedures. This is essential for tracking the home’s progress.

Outsourcing the Editing Process

Editing the photos and videos can be time-consuming. Outsourcing the editing process of the output can help you save on time, money, and effort. All these will enable you to take more photos, search for more new clients, and devise more marketing strategies to upscale the business.

Photographer: Francesca Tosolini | Source: Unsplash

Virtual Staging Means Power

Staging is one of the most important steps in shooting a property. This involves enhancing and totally preparing the property for it to be sold in the market. The major purpose of staging is to make the entire property more attractive to potential buyers. The upcoming solution to this is virtual staging. This entail filling empty spaces with superimposed realistically rendered 3D furnishings and decorations. Virtual staging is a more affordable means for the buyer to plan, decorate, design, and think of the space before buying the property.

Potential Buyers Search for Real Estate Listings and Services Online

The traditional way of looking for listings on magazines and newspapers is all in the past. Potential buyers now look for listings on the internet instead. According to Google and the NAR, 90 percent of buyers go online. In the last four years, there has been an increase of 253 percent on different real estate related searches. Another thing is that local search terms are important for buyers.

Collaborations between Photographers and Real Estate Databases

Zillow and other real estate databases offer mutually beneficial partnerships with photographers. This is important knowing the traffic that sites like Zillow have.

No one knows until when these trends will stay, but every real estate business has to take advantage of its perks or else it will be lagging behind its competitors. All the aforementioned trends are crucial to running a business, but on top of them all is the virtual tour. For a virtual tour software that covers all your real estate needs, try Virtual Tour Easy. It's also free!

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The Future of Virtual Reality for Real Estate in 2020

The Future of Virtual Reality for Real Estate in 2020

Those who have experienced buying and selling property certainly know the workings of real estate. It used to work traditionally in which case the real estate agent presents the client with a list of properties to choose from, negotiation follows, and then the final visit to the physical property itself. Virtual reality has truly changed the way the rules of the game. VR technology offers several benefits to real estate. It helps them develop their business, gather more clients, and provide high-quality services. In turn, it also helps clients to save time, to accomplish global searches, and a lot more.

These are the ways in which VR technology can aid several people in the real estate industry:

Listing agents: It allows them to show 3D virtual tours on their site, email, and social media sites. VR also encourages sellers through 3D technology for it to generate sales for them. It also enables the real estate agents to win more listings through a differentiating factor.

Real estate brokers: It also attracts several progressive agents. It also offers a factor that differentiates buyers, sellers, and agents over their competitors. VR can also be used to expand the offerings presented to developers and builders.

Buyer’s agents: This allows buyer’s agents to give live 3D virtual tours to buyers anywhere and anytime. It also enables them to sell homes regardless of the buyer location. This also allows for an exclusive buyer contract with a buyer through the offer of a premium service.

Photographer: Laurens Derks | Source: Unsplash

For 2020, these are the trends that you can expect from virtual technology:

Virtual staging will be on the rise. A survey revealed that 72 percent of real estate companies affirmed that staging can help to generate more leads.

Virtual commerce is expected to grow. Virtual commerce enables real estate agents to make changes in the home’s interior by checking the virtual store and picking the right furniture or furnishings to add on it.

There will be developments in the virtual instructions for owners and tenants. Virtual instructions about the property will be more popular since it can be totally annoying for tenants to keep on calling asking for certain instructions especially for those who operate short term rental properties. This is certainly beneficial to vacation rentals. This technology can help improve the customer experience in these properties and it provides ease of business with the realtors too.

Enhancement in architectural visualization is ensured. It is a challenge for realtors to market a property that has not been constructed yet. Through VR, architectural visualization becomes cheaper and highly immersive. Through VR technology, it is possible for realtors to show the interior and exterior of a property that has to be constructed yet. This gives the buyer a clear image of what he will be buying.

The prediction is for virtual reality hardware to reach 2.8 billion in market sales by 2020. Soon it will be possible to walk inside and around a potential new home. There are also technological developments that enable stimulation of the different senses such as smell and taste like the use of baked cookies or lemons. Haptic technology will also be available for buyers to use their hands when opening doors and feeling other sensations while inside the virtual property.

These are the things that you can expect from virtual reality in 2020. It is a must for any real estate agent to make full use of VR technology. Start your very own virtual tour now.

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What Millennials Look for When Deciding on a Home to Buy

What Millennials Look for When Deciding on a Home to Buy

The Gen Y’ers who are popularly known as millennials belong to a generation with multiple options. This is a generation who likes to come up with informed decisions and they like to analyze. The access to information makes it easy for them to do these. That is why the process of buying a home has also become high-tech.

Millennial home buyers won’t entertain the thought of buying a home without seeing it on a virtual tour. They also pay the mortgage using the mobile phone. Millennials are okay with buying anything using their mobile phone from clothes to a house.

Millennials and the younger generations don’t buy homes without having to search online first. This is why real estate agencies offer virtual tours, ensure fast online mortgage application, and allow live streaming for their open houses.

Updated Bathroom Designs

Millennials are meticulous buyers. One of the big turn-offs for them is to find the bathroom in need of updating. Hence it is important for realtors to ensure that the bathroom uses any of the trendy bathroom designs and that the bathroom is highly comfortable.

Energy-Efficient Homes

Most millennials out a high value on green technology. Homes that are energy-efficient appeal to most of the millennials. It’s important for realtors to set up LED lighting and make sure to install a programmable thermostat. Being green also means less cost; that’s why it is attractive to millennials.

Smart Homes

Smart home features have changed the landscape of the real estate industry. They are required when you are targeting millennials. Among the smart home features that millennials often look for are the automated or voice devices. These can control the lighting system, the front door and garage doors, appliances, and also the heating system. Examples of these are Google Home and Alexa.

Outdoor Space

The outdoor area of a house is as important as its indoor space. Often millennials love homes that have spaces for them to have BBQ with friends. It’s best for realtors to ensure that the home they are selling has an outdoor oasis, one that is adorned with a patio or a deck.

Low Maintenance Cost

Millennials may prefer upscale and trendy homes, but they also want it to be low maintenance. They simply want to relax on weekends instead of fixing or cleaning some delicate areas of the house. You can make sure that a home is low maintenance through features such as new roof, new windows, vinyl siding, and high-performing HVAC systems.

This photoshoot is for a collection of bowties and pussy bows by Sewn Apart inspired by Twiggy. Photo by Chanel FernandezModel: Ericka Leigh
Photographer: Sewn Apart | Source: Unsplash

Compact Design

Millennials are always in the lookout for homes that are designed with compact spaces intended to accommodate the basic necessities of a home. In the recent years, millennials opt for the tiny homes. These are homes that are less than 500 square feet in size but can provide all the necessities.

Other elements that millennials consider when they are looking for a home.

The Use of Virtual Tours

A survey done by Caldwell Banker Real Estate in January on 3,000 adults in the US revealed that 62 percent of the respondents prefer to deal with real estate that has VR technology provided. Real estate agents are also expected to be more social by posting open house photos and information on Facebook and Twitter as examples.

Speedy Mortgage Application through the Online Platform

The net is also changing the way in which mortgage is applied for and obtained. Millennials prefer to apply for mortgage using only their mobile device. They also prefer to access their bank accounts easily using only their portable devices.

Presence of Voice-Activated Assistants

Siri, Alexa, and Google Home enable millennials to ask questions easily and get a ready answer in a short while. Chatbots are also a valued change by millennials. They can ask questions about certain properties 24/7.

Realtors must make sure that the above elements are considered before a property is shown to millennials. This will make the whole process easy and convenient. Millennials can’t say no to a home with all their preferences considered. For more information about virtual tours for real estate, visit VirtualTourEasy!

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Top 5 Businesses in 2019 That Are Virtual Reality-Based

Top 5 Businesses in 2019 That Are Virtual Reality-Based

It is tough to look for the right business idea. It must be something that you like doing. This entails brainstorming for ideas, and taking the first steps can truly be challenging. The usual options are some high-quality goods or internet marketing services and to adapt the use of virtual reality solutions. The best part about this technology is that it can be applied to any existing type of business you have been considering setting up.

Virtual Concerts

Since people tend to choose to do everything online, an app now is available for people to attend a concert without leaving the comfort of one’s home. Many musicians and concertgoers consider VR technology as really exciting. By way of a VR concert solution, it is quite easy to connect with musicians and other fans and supporters. Some of the artists who now use VR technology are Coldplay, Kate Perry, and Paul McCartney. There are many popular tools to use for watching a concert in VR, but you can come up with your own by adding features you intend to use.

VR Events

Virtual reality events will soon become as popular as the actual events that require you to go there. Online conferences, in fact, are popular today since they can instantly connect the attendees to the speakers without incurring travel costs. You can come up with a platform for virtual reality live events, and you will have a huge income stream to use anytime you want.

VR-Based Education

Education is a basic need for every society. People are always in search of means to make knowledge transfer easier, faster, and more efficient. Majority of the education plans follow the same old format. Some people find it difficult to retain and process information which can be remedied with the use of virtual reality.

You can come up with a unique niche that will offer a virtual reality training course wherein students won’t be limited to word descriptions and illustrations. Through VR, they will be able to understand the topic in-depth and be able to see how things are when they are put together. Through the use of VR, learners are given the chance to have a practical application of their knowledge instead of merely reading.

VR Shopping

Most online users have already gone online for their shopping. It would be great to have a retail ambiance for the shoppers. Sometimes merely browsing online is not enough. Those who still prefer to get to a store and shop would love this. VR is the third most popular solution for shopping that has the highest technological evolution next to desktop and mobile devices.

VR Property Sales and Leasing

Virtual Real Estate Tours has been transforming the real estate industry for quite some time now. Virtual reality platforms, interactive visits to the actual site, and virtual staging allow for more publicity in the construction business. Majority of the VR experiences left a great impression on the customers. For anyone who likes to start a real estate business may need to choose virtual instructions, virtual commerce, and architectural visualization in general for clients to be able to view the property in a highly enhanced format.

It can help to increase sales especially for hosts and property owners since clients don’t have to physically check the properties before they decide to purchase one.

You can start creating your own virtual tour by signing up to Virtual Tour Easy. It’s free!

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A Question for Investors: Would You Buy Property without Visiting It?

A Question for Investors: Would You Buy Property without Visiting It?

High-end real estate agents said that smartphones have transformed how they do business in real estate. Wealthy people make decisions based on 360 virtual tours. Affluent foreigners spend as much as £25,000/week to rent luxury homes in London without having set foot in them.

Increasing Demand

The overseas demand for super-prime properties is high that the very affluent around the globe agree to rent properties after just viewing them on FaceTime or WhatsApp. An agent said that a South African investor agrees to rent a seven-bedroom Hampstead mansion for £12,000/week after simply watching FaceTime.

An unnamed tenant referred to by the agent as a global superstar agreed to rent a seven-bedroom terraced house that overlooks the Regent’s Park after simply watching a live video tour on his iPhone. Henry Pryor, the real estate agent, said that he went live streaming for 45 minutes. There were three properties shown and the superstar picked the seven-bedroom one.

What the Agents Have to Say

According to Pryor, the capabilities of smartphones transformed the agents’ approach to selling and site visits or lettings. Super rich clients often have the money, but they don’t have the time. Apple and the iPhone enable agents to have a client on one ear while another one is being shown around. The tenants can be anywhere around the world whether in a yacht or a mountain.

Pryor said that it is a lot of money to spend on rent, but many affluent overseas individuals prefer to rent properties for them to save on the stamp duty imposed by the government on homes owned through offshore companies.

Renting properties allows individuals to keep their privacy intact. It was known that 200 wealthy foreign investors prefer to pay more taxes than disclose their multi-million worth properties. This is seen in the rise of costly rentals in the middle of a reduction in the sale prices of prime Central London properties. The real situation is that those individuals who considered buying may now rent for four or more years and the cost is equivalent to that of the stamp duty on a comparable home. This leaves them in a better shape to buy the property given the right timing. This is according to Marcus Dixon, the head of research of LonRes. The number of high-end rentals has been increasing gradually for the last two years yet high-end rentals have become a regular thing.

Georgina Bartlett, director of Savill’s prime Central London team, revealed that she was able to let some of the most expensive properties from all over the world using only WhatsApp. According to her, it’s not only about the top-end properties but the net worth value of the buyers. These are people whose time are more worth for other things than property viewings. Bartlett said that it used to be that personal assistants or representatives are sent to do viewings on their behalf, but today they simply use advanced technology like virtual tours to do so.

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The True Power of Virtual Tour and Its Impact in the Real Estate Industry

The True Power of Virtual Tour and Its Impact in the Real Estate Industry

New technology is introduced all the time in the real estate industry. The most recent changes in technology in the field of real estate are virtual reality or VR and virtual tours. Virtual reality at this time is made from plans that are made from 3D. This virtual world can be accessed through the use of a helmet and a remote. It is not possible to have a real estate site today without the use of a virtual tour since this technology helps the clients to see what they want for themselves. It also enables them to decide wisely on the property to buy. The VR allows you to see the property without you having to go anywhere. There are many ways for you to take full advantage of virtual tours for your business.

Related article: Do These 6 Easy Steps to Level UpYour Real Estate Virtual Tours

The following are some of the benefits of using VR for real estate agents:

· Time-saving

VR can definitely help real estate agents save a lot of time especially when the property is located in a remote area. This technology enables buyers to see properties that are abroad, remote, or located in rural communities. It also enables the buyers to click away on the bedrooms, kitchen, bathrooms, and other areas, providing a 3D view of each room. Real estate agents can save a lot of time and other resources by simply having a virtual open house through the use of a VR.

· Enhanced communication

VR also enables better communication between the real estate agents and clients. Clients or potential buyers can comment on the property’s virtual tour. The client can ask questions from the roofing to the flooring and the insulation properties. This is helpful to the real estate agent since feedback can be provided in real-time.

· Enhances site traffic

VR can entice people to stay longer on the site compared to static text or still images. This means an increase on the site traffic. VR also helps prospective buyers to visualize living in the actual property.

· Global Reach

VR allows buyers to see properties that are in different regions of the world. Real estate agents can deal with different customers regardless of where they are located. Inquiries on the property can also be handled without having to stay in the office desk the entire day.

· Cost saving

You may need to spend much on buying 3D virtual tour equipment. This makes it a highly valuable investment. Through virtual tours, the agent can stage the property through the use of high-quality images. What is needed is a reliable panoramic camera and basic editing skills.

The VR figures say it all. About 95 percent of home buyers make use of the net when they look for properties. Fifty-one percent of people purchase their homes from the net. About 71 percent of millennials have a more positive response towards virtual tours. Around 77 percent of clients or buyers want to engage in a virtual tour before the actual visit. Sixty-two percent of Americans now opt to use the services of a real estate agency that uses a 3D virtual tour.

Leverage your real estate business and embed a Virtual Tour to your listing today! Sign up to Virtual Tour Easy now for free!

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What Awaits Virtual Reality in 2019 and the Future?

What Awaits Virtual Reality in 2019 and the Future?

You must have heard of virtual reality (VR), but most of the time it is associated with computer games. The specialists in VR expect the VR to be used for different purposes. This means further associations, networking, connections, and highly immersive encounters. VR also gives us a brighter perspective as to how we progress with PC collaboration.

The Potential of VR Outside Computer Gaming

At this point, it is said that VR users have just started to break through the surface with VR technology. The developments in the interactive video and photos have made it possible for users to visit places which are not possible for them to do physically. Its primary use is in computer gaming, but it has shown great potential for business. That’s why it is used by different tech organizations namely Google, Samsung, Foxconn, Apple, Microsoft, HP, Intel, IBM, and others.

VR and Branding

Virtual reality can be used to serve the purpose of a brand or product more efficiently and also to engage the customers. It’s also through virtual reality that the consumers can be enticed by standalone product ads. It’s also through VR that products can be seen to blend with the consumers’ lifestyle which will encourage them to use them.

VR and Its Benefits Across Industries

There are various professional fields that are interested in VR: travel, tourism and adventure; home design; education; live events; movies, records, and videos; and of course, gaming. By 2020, VR is expected to provide $30 billion revenue. The total of active users who make use of VR is expected to rise at $171 million by 2018, $2.3 billion from hardware and $4.7 from software.

VR and the Users’ Expectations

Studies also revealed that 73 percent of Gen Z-ers expressed their interest in VR. About 66 percent of consumers want to go VR shopping while 53 percent of adults prefer to shop from brands that have virtual reality technology in its online shops.

The future of virtual reality will involve not merely headsets and game controllers. Users can also expect the VR to be more physical in the future. In its beginning, the VR is seen to cater to the visual senses, but experts in the field expect the VR to become more sensory oriented through the introduction of better touch controls. Frank Azor of Alienware said that when VR caters to the rest of the human senses, you will likely feel temperature-wise, body-wise and even smell the actual thing, the reality element of VR is strengthened, and its virtual aspect starts to fade.

Hugo Barra of Facebook said that VR and augmented reality will continue to work together since each of them has a different purpose. Virtual reality enables users to immerse while augmented reality enables users to interact with the environment. These two technologies will continue to connect people regardless of where they are located.

Find out more about the benefits of virtual reality tours. Sign up to Virtual Tour Easy Now for FREE!

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Real Estate Home Staging: The Art of Preparing a Home

Many people ask what home staging is. Home staging in itself is an artform that enables your house to look bigger, cleaner, brighter, warmer, and more comfortable. The best thing of all is that home staging will make buyers want to buy your home.

There are professional home stagers, and they are professional artists. They have the skills of a top-performing designer and also a backdrop on theatrical aesthetics that involves the five human senses. However, before you get into coordinating several rooms, here are some tips on doing the initial steps in home staging:

Dealing with Clutter and Color Designs for Home Staging

First things first. You have to arrange all the scattered furniture into some sort of appealing order. This is known as a vignette. You may also need to showcase some soft fabrics like silk, satin, and lamb’s wool. You can also display unusual knick-knacks in a sequence of 1,3, and 5. Window casings can be draped with simple lines to make it attractive. It’s better if you can add some distinctive elements to the bookcases, shelving, and fireplace mantels. This will draw more attention to those areas that are pre-arranged.

Colors can be used to express creativity. You can use it for pillows, on unique art pieces, and other decors. A shot of colors can be a huge help in making your home more artistic. You must also abide by the minimalist principle. Don’t clutter your furniture by having too many pieces of them. Consider arranging the core pieces in a different way and you will see a huge difference.

There are professional home stagers that you can hire to ensure that your home will be sold fast. When you look for these professionals, it’s like looking for any other service provider. You have to ask around for referrals. You may start with a real estate agent that you trust. There are many real estate agencies that have a list of professional home stagers. These companies have been pre-screened by real estate agencies.

The Price of Home Staging Service

When you are able to talk to a home stager, you can ask for some estimates. This service is free. It is only an estimate, but when the actual cost and the expense are too different, you better check on that immediately. You can also do your own calculations. Be mindful that home staging professionals may have varying ways of rating theirs services. There are those who charge for an hourly rate and others will set a fixed rate. You can ask them how they calculate their rates, so you have an intelligent decision. You also have to consider the condition of your own home, the average length of time homes get sold in the market, and also the asking price of your own.

The asking price will have a huge influence on the amount that you can pay for the home staging services. There are those who bring in rented furnishings which can increase the rate tremendously. That’s why you have to be smart to know what the home stager is planning to bring in and what the cost is.

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