Level Up Your Social Media Marketing By Incorporating Virtual Reality Tour

Level Up Your Social Media Marketing By Incorporating Virtual Reality Tour

As we enter the first quarter of the year 2020, it’s time to re-evaluate and brush up our social media marketing campaign! Are your strategies still effective this year? Are you struggling to make your presence known? If you’re on the latter, then we’ve got good news for you! Did you know that a virtual reality tour can help in boosting your social media marketing?

Not sure how to use or apply it? You better read this carefully because we’ll teach you how to incorporate virtual reality in your social media campaigns.

How to Incorporate Virtual Reality Tour In Social Media

Make a Virtual Reality Tour

This one should be a no-brainer for most influencers. You should produce a virtual tour first before embedding it on your social media account. But how should you create a virtual reality tour when you don’t have the necessary tools and resources?

When you can’t even try the software for free before you decide to buy it for life? Good thing we provide the right solution for you!

virtual reality tour
VTE offers a FREE trial to make your much-needed virtual reality tour.

At Virtual Tour Easy, we provide a software that creates high-quality VR tour video from your 360 photos instantly. Moreover, you can just create your VR in just 5 minutes! Giving you more time to draft your social media and other marketing campaigns.

Publish it Online

Now that you have your instant virtual reality tour thanks to VTE, the next step is to publish it across your social media channels. If possible, make your virtual tour as your Facebook page cover.

In this way, you’ll grab your customer’s attention right away whenever they visit your page. You can also highlight the VR by doing sponsored posts so that it will appear on your customer’s News Feed.

The more they’re exposed to your virtual tour, the more they’re likely to engage and check with your products or services. Studies also show that most social media users tend to interact more with pages with virtual reality tour compared to long blocks of texts or static images.

Maximize Your Google Marketing Strategy

Virtual reality tours aren’t only crucial in social media pages. It can also help pave the way to boost your Google rankings. We recommend you place your virtual tours on Google My Business, Google Maps, Google+, and Google Street Views.

One major benefit of having a VR tour is that you're able to walk through your customers on your shop when they search for your business on Google.

Since they already spend some time engaging in your business, you might as well make it worth it. The moment they see your shop beyond the door, they can also engage with it.

Then, they'll be able to know the products or services you offer; enticing them into meeting with you in person. Study shows adding a virtual tour to your Google business also helps in boosting your leads.

Share it on Youtube and Twitter

Aside from Facebook and Google, you can also share your virtual links on other social media channels. For example, sharing your virtual reality tour on Twitter is as easy as sharing a link.

You can compose a little description and Tweet it to your followers. If not, you can share a promotional statement with the VR tour link to advertise it on your platform occasionally.

If you have a Youtube channel, take advantage of the vlog platform to upload your virtual reality tour as a regular video. Studies show uploading your VR tour on Youtube helps increase your views by up to 70%. Another expert also shared every 8 out of 10 of your followers get to watch VR tours than a normal, regular video.

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Dutch Airline KLM Offers Virtual Tours For Its Entire Fleet!

Dutch Airline KLM Offers Virtual Tours For Its Entire Fleet!

We’ve heard how virtual tours enable most hotel and restaurant owners to boost their booking and reservation sales. By showcasing their businesses, they entice their customers into experiencing their services. This prompted people to book their different rooms or have a reservation to experience their cuisines and mouthwatering menus.

However, did you know that virtual tours aren’t only used in the hospitality industry? Big companies like Hull Trains now use virtual reality to increase their bookings. And now, the prestigious Dutch Airline KLM is incorporating this state of the art technology for its entire fleet!

Grand Virtual Tours

For the past few years, the prestigious Dutch Airline carrier KLM has been adapting virtual tours to its aircraft. The company reveals they want to showcase the innovative amenities and facilities they have that their competitors don’t offer. This year 2020, KLM wants to level up their marketing strategy by offering virtual tours to its entire fleet!

The Announcement

In KLM’s recent blog, the company announced aside from providing exemplary services to their customer's thanks to their virtual reality tours, it also improves their staff's work performances. According to KLM's VR Specialist, Chris Koomen, the virtual tours became a practical use for their cleaning staff to familiarize the aircraft before starting their work.

virtual tours
Take a sneak peek not only in KLM's aircraft but also in its entire fleet!

Koomen adds they specifically want their staff to familiarize the B787 aircraft bound to Minneapolis before it takes off its first-ever commercial flight. It turns out their little experiment became successful. Their staff was able to familiarize the aircraft before boarding. Thus, it allows them to be more efficient in finishing their work properly and save more time in the process.

The Experiment

Koomen says the experiment started when their staff went in Minneapolis one evening. They were set to board the plane after its arrival. However, the catch is that they haven't seen the interior in person yet. In normal circumstances, this would mean the staff would take extra time familiarizing the aircraft. They would spend hours locating the facilities and clean every nook and area. But not this time.

Even if the staff haven’t boarded the plane personally, Koomen revealed they already exposed them to virtual tours. The crew had an opportunity to tour the aircraft virtually on their iPad. The company provided a VR headset to orient and prepare them before boarding the plane in the evening.

The Stunning Results

Koomen reveals the experiment became an instant success! The crew finished their cleaning in just fifteen minutes! Furthermore, they also didn't commit a single mistake! Their booking sales also tripled since customers get to access the cockpit, business and economy class, and galleys thanks to virtual tours.

Not only their cleaning crew and customers benefit from the said virtual tours. Their cabin attendants, caterers, and colleagues setting up aircraft galleys also benefited from virtual reality technology. What’s more? Koomen also makes sure to entice customers into viewing their virtual tour! They make sure to add easter eggs like discounts, an inclusive meal for promo price to entice them into booking their seats in advance.

Accessible Virtual Tour Fleet:

Here is the list of virtual tours you can access for KLM’s fleet:

Boeing 787 –

  • 9
  • 10

Boeing 777-

  • 200
  • 300

Boeing 747-

  • 400
  • Combi

Boeing 737-

  • 800
  • 800 BSI
  • 900

Airbus 330-

  • 200
  • 300

Embraer

  • 175
  • 190

Conclusion

Want to harness the power of virtual tours to increase your business’ booking and reservation sales? Now’s the best time to do so! Let us help you create your virtual reality tour for FREE! What are you waiting for? Don’t miss this exclusive (and limited) offer right now!

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Engage in Free Virtual Tour Before Booking a Ticket in Hull Trains

Engage in Free Virtual Tour Before Booking a Ticket in Hull Trains

Trains have become our main mode of transportation, especially when traveling from one distant place to another. We marvel at how fast it is to traverse; enabling us to save more travel time. However, one downside of this convenience comes with a price. How do we determine whether it’s worth it to book a train ticket? It’s a good thing Hull Trains offer a free virtual tour as a solution to your dilemma!

The Free Virtual Tour

The famous UK company known as Hull Trains made a recent announcement for its loyal customers. According to them, they're set to launch a free virtual tour on its new Hitachi Class 802 Paragon trainsets.

free virtual tour
Take an interactive sneak peek inside Hull’s Trains before booking a ticket.

Thus, helping the passengers to engage in an interactive virtual reality tour to the train. It also provides a "walk-through" access to its standard and first-class facilities to help customers in determining which seat to avail before booking a ticket.

The Statement

According to Hull Train's Commercial & Customer Experience Director, Anne Somers, they're positive a free virtual tour will help boost their booking sales. Furthermore, she adds, they discovered their customers want to know what to expect when boarding a train.

They want to determine whether or not they'll have a relaxing experience while traveling. These demands equate to their need to know the amenities and facilities they can avail and how accessible it is to them. Both price-wise and accessibility-wise.

The director says the free virtual tour will help address their customer’s needs. Somers says it prompted the management to launch a free virtual tour video. The said interactive video enables the customers to locate exactly where the USB and plug sockets.

They can also see how their seats are configured. They can tour the whole train to see where their luggage storage is. Most of all, it also enables them to see the nearest accessible comfort rooms.

The Amenities

Hull Trains is also happy to serve customers who are bicyclists. According to Somers, they've included a dedicated cycle storage space in the free virtual tour video. It helps bicyclists to know where to board their bicycles.

Not only it provides convenience, but it also helps them save more money since they can bring their bicycles and travel with ease in their next destination.

Aside from that, customers can identify the nearest entrance and exit doors to use based on their chosen seats. They can also see the priority seating labels. Most of all, customers can also glimpse first-hand the amenities offered in first-class seats.

The Projection

Somers also reveals they collaborated with the prestigious 3D virtual reality company named Matterport to create their interactive free virtual tour video. They worked with the best virtual tour company to deliver the best product to their customers.

The Director reiterates by helping their loyal customers navigate their way around their platform, they'll know what to expect before boarding the train.

They can also envision how well their traveling would go. By giving them a relaxing experience, Somers says they’re confident they can enjoy their journey so much more. She’s also hopeful it will help the customers arrive at a concrete decision on which seat to book. Ultimately leading to increased booking and ticket sales in the near future.

Conclusion

We’re so glad Hulls Train took a leap of faith to incorporate virtual reality to increase their bookings! What are you waiting for? Don’t get left behind by your competitors! Make a free virtual tour now to boost your business’ sales! We can help you achieve your business goals!

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Discover Greece's Lost Ancient City and Culture With This 360 Virtual Tour!

Discover Greece’s Lost Ancient City and Culture With This 360 Virtual Tour!

There’s no doubt that 360 virtual tour technology continues to dominate the digital world. Its promising and interactive benefits make it ideal to apply to businesses. More and more entrepreneurs and investors harness the power of virtual tours to promote their business. But did you know you can use a 360 virtual tour to preserve history too? Discover the rich culture of ancient Thessaloniki through a virtual reality tour!

Discover the Beauty and Grandeur of Ancient Thessaloniki Through This 360 Virtual Tour

The Introduction

Thessaloniki hails as the second-largest city in Greece. This city is located in Northern Greece and is home to over 1 million inhabitants. While the city suffered a huge economic crisis in the past, people keep coming back due to its rich and vibrant culture and tradition. Many experts say Thessaloniki is a city where ancient and modern Greece converge! So let us uncover the city’s ancient history and culture with this magnificent 360 virtual tour!

The Virtual Tour

According to various news outlets, many experts have collaborated in an attempt to restore the city's rich history. They want the locals and tourists to experience a blend of Hellenistic, Greek, Roman, and Byzantine culture which originated way back many centuries before. Their goals enabled them to recreate Greece's iconic Palace Complex of Galerius.

Watch the beauty and grandeur of Thessaloniki during ancient times in this 360 virtual tour!

The magnificent palace became a turning point of Byzantine and Roman eras after its creation. The said monument was built between 3rd-4th century AD by virtue of decree order from the late Emperor Caesar Galerius Valerius Maximianus Galerius. The Caesar back then chose Thessaloniki as the seat for the Eastern Roman Empire. The city serves as a strategic location between the East and the West.

Top Tourist Spots in Thessaloniki

After the interactive virtual tour, you might want to see the stunning tourist spots in the city. You can check out these wonderful tourist attractions and see every 360 virtual tours!

The White Tower

Also known as the iconic monument of the city, The White Tower serves as Thessaloniki's landmark. It was originally used as a prison place during the Ottoman occupation of Greece. Its bloody history was repainted in 1913. Today, it serves as the city’s museum for locals and tourists who want to know more about the Roman Era. Make sure to reach the top floor to see a 360 virtual tour view of the cityscape, the sea, and even Mount Olympus!

Thessaloniki Waterfront

360 virtual tour
Beautiful Thessaloniki's waterfront

Thessaloniki also hosts a breathtaking waterfront with a 5-km long seaside promenade. You can find vibrant bars and restaurants that offer Greek cuisine to experience its rich lifestyle. You can also see its dozen thematic gardens where you can chill or have a picnic with your children.

The Beautiful Churches

After taking a breathtaking 360 virtual tour of Thessaloniki, don’t miss out to visit the city’s stunning churches too! You can visit Agios Dimitrios, the city's most famous church. The church was built in honor of Saint Dimitri, who also serves as the city's holy patron. You can find ancient relics and crypt in these holy temples. Other churches you must visit include:

  • Panagia Achiropiitos
  • Agia Sofia
  • Nikolaos Orfanos
  • Osseous David
  • Agios Pavlos

Ana Poli

Immerse in Thessaloniki's ancient vibe by visiting Ana Poli. This old town is considered a historical center. A great wall of fire destroyed the former district in 1917, leaving ana Poli the only surviving neighborhood! You can visit various sites in Ana Poli to know more about the town's ancient culture.

Conclusion

There’s no doubt that a 360 virtual tour is becoming an integral part of our life. Not only it helps promote our business, but it also helps in preserving our past. Utilize its power and make your own virtual tour today!

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Find Out How Virtual Reality Tour Will Shape The Future

Find Out How Virtual Reality Tour Will Shape The Future

As technology continues to advance, more and more people are adapting the virtual reality tour. In fact, VR is already used in the hospitality industry. Most customers nowadays like the convenience of checking their favorite establishment without inspecting it physically.

Curious as to how the virtual reality tour will affect or evolve your business? We’ve asked the Forbes Technology Council and they share their old predictions out of it. Let’s unravel how VR’s applications will shape our future.

Virtual Shops

There’s no doubt that online shopping is dominating the eCommerce industry thanks to Amazon. We enjoy the perks of shopping for our favorite products and items anytime. We also love the idea of having it delivered to our doorstep. Then, we get to unwrap or unbox the parcels like it’s our gift.

virtual reality tour
Shoppers can now scan their favorite brick and mortar shop thanks to virtual reality tour.

Despite this trend, the study reveals most people still prefer to shop in physical stores. Thanks to VR, these physical stores can now compete with online shops. Your customers can just put their VR glasses on and they'll be transported to your shop. They'll surely reminisce about the joy of walking and strolling down the aisles. It enables shoppers to do shopping to their heart’s content since they get to check the virtual mall in one go.

Real Estate

There’s no doubt that you can earn trillions of dollars in the real estate industry. However, most real estate agents struggle to make sales because customers claim it’s a hassle arranging schedule to inspect the property personally. They just don’t have time to squeeze meetups in their hectic schedules. Good thing virtual reality tour solves this problem!

You can now render a free virtual tour to your properties and upload it online. Your customers can then check your virtual tour anytime they want. Also, you'll be able to highlight the important features and angles of your house. Not only it helps save you more time, but it also reduces your operational cost.

Healthcare Industry

Doctors, nurses, and medical professionals can now invent and derive innovative medical solutions thanks to the virtual reality tour. They can now conduct preliminary trials with their experiments by simulating it with virtual bodies before testing it out actually. Likewise, the patients can now avail of therapy and fitness programs thanks to VR.

Dangerous Jobs

People who have a dangerous job scope can now avail of an effective training method without actually harming their lives. For example, technicians, firefighters, and other professions with hazardous jobs can practice intense situations via simulations. This interactive yet realistic training method will help hone their skills and determine whether or not they’re suited for the job.

Education

Teachers can now implement interactive and exciting lectures thanks to the virtual reality tour. For example, they can now conduct immersive experience with their students as they tackle biology (see microscopic organisms and cells), chemistry, astronomy, etc. Whether you’re teaching elementary, high school, college, or post-university studies, learning has never been this fun!

Improving Emergency Response

Virtual reality can help the emergency response team simulate real-life situations like earthquakes, bomb exercises, typhoon, or fire incidents. They’ll be able to formulate their response strategies to stay calm and be effective when dealing with real-life emergencies.

For Leisure

Of course, virtual reality also helps boost the entertainment industry. With the rise of virtual games and augmented reality like Pokemon Go, we’re able to transport in our favorite fictional world; even for just a moment. Virtual reality games and leisure helps promote distraction and relaxation as you take a break from intensive work. It also serves as a quality-time bonding with your family and friends.

Conclusion

Curious about how to start making your own virtual tour? Sign up here for free!

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Top Reasons Why Entrepreneurs Incorporate Virtual Tour in Their Business

Top Reasons Why Entrepreneurs Incorporate Virtual Tour in Their Business

Ever wondered how successful real estate agents boost their sales and business? It’s because these agents incorporate real estate tours in their marketing plan. A virtual tour lets them promote their listings in an interactive way without requiring your client to see the properties personally.

Still isn’t convinced? Here are the compelling reasons and benefits most real estate agents get from the virtual tour.

Why You Should Incorporate Real Estate Tour

According to experts, a real estate tour can make a huge difference in selling your property effectively. The Vice President of Sotheby's International Realty, John Passerini, says virtual reality is becoming a trend nowadays. The consumers now prefer to inspect a house or property at the expense of their own time availability.

So instead of allocating time to physically meet with an agent to inspect the house, they prefer a virtual tour instead. Of course, a virtual tour cannot provide a perfect view of your properties. However, they can be incredibly useful, especially if you’re targeting overseas customers.

The Study

Research shows that around 90% of buyers start their property search by browsing the internet. While real estate listings are good, they’re stationary and it cannot provide the interactive experience most customers seek.

This is where most real estate agents fail to accommodate their concerns. According to the American National Association of Realtors, only 14% of real estate agents incorporate virtual real estate tours in their business.

Whereas an astounding 45% of buyers reveal they seek virtual tour when searching for their prospective real estate properties. They find the virtual tour to be incredibly useful in deciding whether to buy a particular house or not. Lastly, listings with a virtual reality tour tend to rank first in Google’s search engine.

Creating a Virtual Real Estate Tour

You might wonder what it takes to create a real estate tour for your business. Well, you’re in luck! We’re here to help you create your first virtual tour! It helps in showing all the corners and angles of your house for better visual staging.

real estate tour
Our software allows you to take or upload 360-degree images of your property.

We guarantee you that creating a virtual tour is incredibly easy. You won’t even need to hire a professional photographer! What’s more? You can try it for FREE!

Sharing Your Virtual Tour

What’s great with virtual real estate tour is that it’s also easy to share it across multiple channels and platforms. Our software allows you to embed the virtual tour on your website, blog, or even on social media pages.

Social Media sites like Facebook, Twitter, etc also let you incorporate virtual tour to grab your audience’s attention. Studies also show social media users prefer to interact with videos, virtual tours, or animated images than text and static photos.

Increase in Booking and Sales

According to experts, a virtual tour isn’t only applied in the real estate industry, but it’s also widely used in the hospitality industry. In fact, most hotel owners reveal their reservation and sales booking increased by 70% after using a real estate tour.

They’ve also sold their expensive and premium rooms since they’re able to highlight the different features when comparing a standard vs. deluxe, luxury, or premium rooms.

Moreover, the restaurant owners also reveal their customers surged after posting a virtual tour. They get to highlight their mouthwatering foods and project their establishment’s beautiful ambiance.

Conclusion

There’s no doubt that more and more customers rely on a real estate tour before purchasing a property. Take advantage of technology and take your marketing to the next level! So what are you waiting for? Sign up to our basic virtual tour software now for FREE!

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Follow These Creative Ways For A Perfect Virtual Tours Creator

Follow These Creative Ways For A Perfect Virtual Tours Creator

With digital marketing becoming the norm these days, real estate firms have come to terms with technology and all it has to offer. One which is the Virtual Tours Creator. In this article, we will be providing you with tips on creating your own real estate virtual tours.

Virtual Tours

Virtual tours are one of the most efficient strategies in online marketing. Aside from that, when realtors use this, social media platforms and even Google backs it up for a promotional boost. This makes your firm more visible and creates a strong online presence for your business.

Virtual Tours Creator

Virtual Tours Creator is a state-of-the-art online and self-managed virtual tour creation platform. It is a 360 virtual tour software targeting real estate property and sales managers as its clients. This virtual tour creator allows clients to create and publish their own virtual tours in just a couple of minutes. This software also produces high-quality imagery and provides awesome Australian-based support and training.

To have a head start on how to make astonishing virtual tours using this software, here are some tips:

Check your equipment

virtual tours creator
Invest in the right photo or video shoot equipment to recreate a perfect virtual tour.

First things, always make sure that the equipment you are using is in perfect condition to ensure flawless conduct of the production of a virtual tour. Batteries should be fully-charged and SD cards should have enough space for recording.

Select the best time for shooting.

The best time for shooting is most likely around sundown when there is lesser yet warmer light. Your pictures and videos will have better quality with this lighting.

Get rid of unnecessary stuff in the area

Before taking images and videos of the location, make sure that the area is all tidied up. Equipment used for shooting should also not be seen in the virtual tour. And most of all, you or anyone who is doing the shoot should remain hidden no matter what.

Mix and Match

When you feel like some items placed in a certain area does not belong to its environment, put it somewhere else or remove it entirely. You can match things and furniture up with other areas in the house. You can arrange them according to color, design, the ambiance of the place, etc.

Shed some light in the area

Since shooting is done during sundown, the interior is not well-lit. Because of this, there is a need to illuminate the area. You can switch on all available lights as long as it does not create gleams on mirrors and glasses.

Flaunt all you want

Virtual tours are an opportunity to show off parts of the property as much as you can. Exterior images of the location can also interest your target clients so take a few angles of it. Your clients would also appreciate it more when they see a part of the neighborhood so do shoot some parts of the landscape

Don’t do close-ups

Taking close up images will do nothing as part of your strategy. Viewers will wonder why they are staring at a blank wall or piece of furniture. Give them the best angle of the room as much as possible. You can make use of a table or bed.

Watch out for mirrors and reflections

Be aware of mirrors and reflections. Always make sure that you are not reflected on any of them. Treat windows and anything made of glass the same.

Conclusion

And those were our 8 tips for making a virtual tour using a virtual tour creator. For a start, sign up to Virtual Tour Easy for free and you will definitely win more clients and be ahead of the competition.

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Hotel Virtual Tour Becomes the Pioneering Hotel Marketing Strategy

Hotel Virtual Tour Becomes the Pioneering Hotel Marketing Strategy

Technology is now advancing on an exponential flight as it shapes many aspects of our lifestyle. In businesses, technology has come to terms with digital marketing. One of the most convenient ways of technology application to hotel marketing is the hotel virtual tour.

What is Virtual Reality (VR)

These days, with the help of technology, virtual reality has become a possibility. It made its first appearance in the gaming world to immerse users and players in fictional worlds and adventures.

Virtual reality, through artificial environments, allows users to experience various places. These can be purely made-up and fictional or similar to real-world environments. It provides users to experience through sight and sound, and at times, touch. The hospitality industry recognized the marketing potential that this technology offered.

Virtual reality has been incorporated into various aspects of our lives. In businesses, specifically in the hospitality industry, it has become one of the leading marketing strategies today.

What is a Hotel Virtual Tour?

hotel virtual tour
Virtual tours as a marketing strategy increase hotel opportunities to attract more guests and fill up hotel rooms.

Hotels are participating in this trend with the help of Google’s technology to create virtual tours. Instead of using still photos and 2D imagery, users are given the opportunity to fully immerse themselves in the hotel environment. They can freely move within the rooms as if they are actually there. Virtual tours are a method by which a hotel provide their potential customers with a 360-degree walkthrough of their available room and facilities.

How Virtual Tours do the Job?

Modern travelers are becoming smarter these days. They often won’t book a room without seeing it first, and by seeing, we mean a virtual tour. This is reason enough to rethink and consider hotel virtual tours as part of your marketing strategies.

It has also been reported how virtual tours boost hotel digital marketing. With virtual tours, the amount of wasted viewings is reduced by 40%. Hotel sites with virtual tours generate clicks 10 times more on average than those without. Moreover, an astounding 92% of users claim that the ability to view a 360-degree panorama or video is substantial when browsing for accommodations online.

The best thing about a virtual tour is that it allows users to take control to optimize the experience. They are given the ability to move at their own pace, check details as much as they want, view areas from multiple angles. And they can experience all of this just by viewing the virtual tour on their desktop or smartphone.

The Product of Advanced Technology

Aside from giving them a taste of what they are going in for, a virtual tour is a product of advanced technology. It entices guests and gives room for fun and awe.

Another great news is that when you incorporate a Google virtual tour on your site, it will increase your ranks on the search engine results. With the tour showcased on your profile summary, it will be featured heavily on Google Hotel Finder.

How can hotel virtual tours boost direct bookings?

What customers look for hotels these days are modernity, simplicity, and efficiency. This can never be overstated.

Posting virtual tours on your hotel website allows guests to easily access and view the available rooms offered. Doing this will get you more clicks and increase the traffic on your site. Once it does, your site will climb up the ranks of the search engine results, making your business more recognized by the market.

However, all efforts of using virtual tours will go to waste without having an easy and immediate way to book a room. It’s not enough to excite them with the virtual, you need to invite them for a wonderful stay. You need to have an online booking system for this.

The Process

Once guests decide to book a room, treat them well and give them only the best experience during their stay. Happy guests turn to loyal customers and may even recommend your hotel to those they know. And all of that promotion is done for free!

Conclusion

All these you can have when you put up hotel virtual tours on your site. Try it now and optimize digital marketing to increase hotel opportunities!

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Virtual Reality Tour Shapes Hospitality Industry, Experts Reveal

Virtual Reality Tour Shapes Hospitality Industry, Experts Reveal

In this digital world, marketing and advertising have come to lengths over the past decade. Various digital marketing strategies have emerged and it’s been a trend recently. Some of the strategies include email marketing, virtual reality tour, and social media ads.

Being in an industry that serves the wants and needs of their clients, digital marketing would be the way to go about it. Why? Let’s discuss this in a more comprehensive manner as we apply digital marketing, specifically the virtual reality tours, to the hospitality industry.

The Hospitality Industry

The hospitality industry is generally known as a sector of the wider service industry. It focuses on the relationship between hosts and guests, in which the host receives the guest with goodwill. This includes the reception and entertainment of guests and visitors.

It is a service industry that focuses more on the leisure of the customers rather than their needs. This industry includes food and beverage services, lodging, theme parks, event planning, cruise line, traveling, airline and other fields in the tourism industry.

Virtual Reality Tour

VR or virtual reality is a simulated experience made of various artificial environments. These surroundings can be similar to or completely different from the real world. Using VR gadgets, virtual reality can be experienced through sight and sound, and sometimes touch.

virtual reality tour
In this article, you will know the various ways the industry can leverage virtual reality to boost business outcomes.

Virtual Reality Tour in the Hospitality Industry

Virtual reality tour is one of the leading technology trends in the business world. Businesses have finally found ways to maximize the use of digital marketing to increase opportunities and boosts sales.

In the hospitality industry, virtual reality provides convenience to both businesses and guests. It allows potential customers to be digitally transported to a hotel or a travel destination. The application of virtual reality in the hospitality industry has just been recently recognized. Businesses have discovered its full potential and have been using it to increase customers annually.

Virtual Travel Experiences

Virtual travel experiences are the most commonly used virtual reality in the industry. This uses 360-degree video technology.

These videos allow users to experience, through virtual recreation, the different aspects of travel. Some of these include the experiences of taking the flight, swimming and diving on the beach, visiting the hotel, and the likes.

Virtual Hotel Tours

Virtual hotel tours are another common application of virtual reality. Some businesses make these tours available on their website. It gives the guests an opportunity to have a feel of the hotel rooms they booked for their vacation. For other potential customers, it allows them to see which available hotel rooms suit their preferences and needs best.

These tours can be easily accessed through various social media using its 360 video technology feature. The experience is at its best when you’re on your headphones.

Virtual Booking Processes

The latest innovation using virtual reality is the virtual booking process. This service has been employed by a few companies, such as Amadeus, but it ensures an increase in profit. It is the most convenient way for clients and guests to book flights, accommodation, and even cabs. The booking process is conducted through a virtual reality headset.

The potential for this service has yet been fully explored, but researchers and experts continue to innovate its application. It is not a question that virtual booking will be the next big thing in the hospitality industry. Technology has now made things possible and we expect greater innovations in various industries in this digital world. If you’re in need of a virtual tour software, we offer this innovative tool for an affordable rate.

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4 Real Estate Tour Technologies to Adopt In Your Business This 2020!

4 Real Estate Tour Technologies to Adopt In Your Business This 2020!

Ready to take your real estate tour to the next level this year 2020? Gain a competitive edge against your competitors as you apply these new emerging trends to your marketing strategy next year. Let’s take a look at these state-of-the-art technologies and how it’ll help innovate your real estate business.

Big Data

Whether you are selling your real estate properties or currently using them for rental business, big data helps in determining your customer’s buying intent. According to experts, the huge quantitative data collected from your purchase history as well as other real estate platforms provide a predictive analysis report.

A sample of this report includes Airbnb analytics where it lets you determine your customer's purchasing behavior, trends, patterns. Big companies like Amazon, Facebook, Netflix, and Uber also applies the same technology. Fortunately, our real estate CRM also uses big data technology to fetch information and generate reports. You can use this report to evaluate your real estate tour marketing plan periodically.

Virtual Real Estate Tour

If you haven’t already, we recommend you start incorporating 360 virtual tours in your real estate business. This technology helps prospective buyers and renters to inspect properties anytime and anywhere they want. A virtual real estate tour gives you and your clients the convenience you both need.

real estate tour
Most customers love the virtual tour because it lets them inspect their potential properties anywhere they want.

You don’t have to waste time syncing your schedules for an on-site visit. Your clients can just visit your website link and have a thorough virtual tour of your properties. Studies show longer time spent on your virtual tours also increases your chances of sealing the deal.

Cloud Technology

Virtual tours, big data, real estate CRM tools. What do you think is the common denominator among the three? Most technologies nowadays rely on cloud technology to store their data and information. Cloud-based technologies nowadays let you streamline your business and store and access data wherever you go. Gone are the days where you need to keep a physical copy and transmit it manually to your clients and team members.

Likewise, it helps your clients streamline their application process since you already save their information online. The lesser paperwork you have, the more customers are likely to make transactions with you. Studies show most customers got turned off in buying real estate properties because they don’t want to deal with the hassle of paperwork.

Real Estate Bots

As you streamline your real estate business, make sure to upgrade your customer service too. Don’t just leave your customers hanging after making a transaction with them; especially if they need your help or assistance. One way of making sure you attend to your customer's needs 24/7 is by installing real estate tour robots.

You can install chatbots and a 24/7 ticketing system for your business. The bots can handle general inquiries that don’t need you or your team member’s personal attention. For custom inquiries, you can forward it to your customer rep or personally handle it to solve the problem. Increase your chances of customer retention and loyalty by always addressing their concerns without wasting your time.

Internet of Things

Nowadays, customers don’t only want a normal real estate property. They also want to make sure their property is safe from possible theft. That’s why they’re looking for smart home properties where they can monitor their house 24/7 whenever they’re away. Not only that, but they also want the internet of things technologies like energy efficiency and predictive maintenance.

Conclusion

There’s no doubt most people nowadays utilize technology to make their real estate home purchase convenient and comfortable. Want to start incorporating these technologies in your real estate business to step up the game? We offer a 360 virtual tour for your real estate listings.

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