How Vacation Rentals are Benefitting From Virtual Tours

How Vacation Rentals are Benefitting From Virtual Tours

Virtual Tours Bring Compelling Experiences

As real estate adapts to change, vacation rentals are responding to new and creative ways to inspire leads. Airbnb hosts can now create immersive tours, making more clients experience a virtual representation of their properties. Now, travelers have the opportunity to explore virtual familiarity and imagine how they fit into the picture. Dynamic tours bring a new flavor in renting spaces and properties in vacations worldwide.

We cannot dismiss a visual’s influence on selling products, services, and properties. This is why this new tour will bring a new light in creating a perfect vacation memory, even destinations are beginning to use this feature.

Real and Riveting

Virtual tours provide an intriguing platform for rental previews

Traveling is the new way of life with destinations developed to accommodate travelers and their need to de-stress. With 2020 gearing up for long weekends and holiday getaways, virtual tours will be a big hit this year! Augmented reality is officially the travel industry’s power tool to entice customers.

Vacation Rental feat Virtual Tours

Think of the tour as an immersive 360-degree preview of a home but unlike videos, you’ll be the one to take the lead and navigate through the entire space. You can have a walk-through without worrying if it takes you a lot of time to check interesting parts or space around. Your tour, your pace will be perfect in persuading online leads. The tour will engage the clients as they will have a better understanding of the rental’s layout, and other details before booking.

You won’t have to click off on the site since the tours are mostly integrated with the listings already. Click on the listing and get started. This is especially a valuable feat for guests having accessibility concerns. These tours make it easier to find the perfect place that meets their standards. Where you’d thankfully avoid client disappointment if they have a vacation rental preference.

Adopting the Tool

Soon, it became clear that virtual tours generate more rental bookings. While descriptions prove to convince clients, the detailing overview needs to integrate a handy but highly-effective approach. Features that give clients the chance to look at the corners of the room or how each room blends to the next makes an excellent booking point.

Succeed by tapping into the right partner. Virtual Tours Easy helps create digital tours as easy as 1-2-3. Dozens of features are available for customization from location, hotspots, and audio. Tours are guaranteed to be compatible with any devices and integrated directly on your application and website. We provide statistics to help you get insights, views, and share.

Booking a Vacation Based on a Virtual Tour

People don’t always book the first vacation rental. Sometimes, it takes them longer to choose a property that fits their requirement. Virtual Tours Easy created an accessible tool for clients’ easy navigation. Looking through the property like you’re walking in your perspective as if you’re actually inside it. Other clients are blown away by how realistic they seem to be, checking out spaces and looking around.

Virtual Tours Easy created an accessible tool for clients’ easy navigation

We’ve seen the evolution of different industries where they flourish. Today, we are presented with a better way of letting clients scout on their escape. We can give them an option to decide what kind of places they’d like to stay.

Think of yourself as the client, given two choices: a property rental with still images or one with a series of images where you can navigate the area and get familiar with it. Which one would you likely pursue?

The possibilities of showcasing even the most enchanting space you can find, virtual tours provide an intriguing platform for rental previews. Find a reliable partner in growing your business, sign up now for free!

Read more
Enjoy the Stunning Luxury Tower in NYC Through This Virtual Reality Tour

Enjoy the Stunning Luxury Tower in NYC Through This Virtual Reality Tour

Virtual Reality Tour

Virtual Reality Tour is a way to immerse its users into a virtual world. Clients can interact with the surroundings that a 360 video can’t do. You are not only in control but can also go into an alternate world.

The latest smartphone devices can support the VR-quality graphics making virtual reality accessible to everyone. The built-in accelerometers detect movements as you navigate your way into your virtual space. Businesses do better using Augmented and Virtual Reality technologies.

Skyscrapers

New York’s 57th street is the world’s most luxurious street in the world! In the last five years, more houses were bought on Billionaire’s Row. The properties amounted up to $25 million that’s way more than any other road around the world. It’s rife with super-tall towers: 432 Park Avenue, 111 West 57th Street, and Central Park Tower. All these towers are taller than 1,300 ft. That’s about a quarter of a mile high.

Virtual Reality Tour is efficient in pursuing leads

Shadows of these skyscrapers cast on Central Park. Critics noting that building owners of the multi-million dollar residences pay little or no property tax at all.

Not everyone can experience being in these towers but the virtual reality tour makes it possible. Imagine immersing in an apartment in one of the towers. The height as high as a helicopter could fly that some even described being occasionally above the clouds. Perplexed whether its terror or exhilaration, the view will leave you euphoric.

Why A Virtual Reality Tour?

There are many benefits as to why people are using a virtual reality tour. Here are a few of them:

Low Costs

Instead of printed promotional outputs, Virtual reality allows business owners to show the real beauty. There won’t be a need for designing new concepts. A virtual reality tour is an efficient way to connect to fresh leads.

Reach Remote Prospects

The augmented reality still allows for printed collateral but made better by bringing an interactive experience. Think of it as the combined use of a custom brochure, a tablet, and an app.

Remote leads will find luxurious NYC towers accessible to them, especially when they’re caught up in business somewhere else. VR’s ability to reach a wider audience within minutes create a meaningful and impressive experience. It conveys quality graphics for leads without requiring them to travel pronto.

Emotional Experience

A virtual reality tour places its users inside a new world. Imagine viewing a home for the first time, the elegant and luxurious tower in New York. you’d still get stunned with the views virtually, in awe of how the virtual world connects you to its virtual representation.

Customized Surface

VR is more than a walk through the towers of New York. Sudden changes in renovations can easily be modified to make an updated version of the layout and design. The up-to-date modification bringing a rewarding experience on what’s to be expected in the home’s every corner and hallways. Even the fabrics can be designed meticulously.

Angle Inside and Out

The virtual reality tour includes a great copy including the interiors and exteriors of the stunning NYC tower. It will give you the feeling of the ultimate experience of an overlooking room in one of the suites in the building. The VR experience reflects the euphoric journey into a sales-generating campaign.

Conclusion

The best advantage you can get out of this experience is that it's just a virtual reality. It can be a preparation for what you could expect before actually going there. You still see it’s beauty and look at the amazing view up and down. You can get away anytime you feel like it’s way too high for your taste. Reality would take a lot of factors before you reach the lowest ground. Explore more about the Virtual Reality Tour by creating your free account!

Read more
6 Virtual Tour Creative Ideas To Incorporate In Your Business

6 Virtual Tour Creative Ideas To Incorporate In Your Business

A virtual tour is one of the products of advanced technology. It can be used as a strategy to promote various kinds of businesses. The industry to benefit the most out of this is the real estate industry.

Virtual Tour Vs. Slideshow

Most realtors do not understand the difference between virtual tours and slideshows. Major sites like Zillow and Redfin even use these slideshows for their online tours. However, slideshows do not suffice most clients anymore.

Slideshows cannot capture every corner of the property being sold. However, this can be achieved using virtual tours since it is a simulation of the existing location. Aside from images and videos, you can also add music, sound effects, narration, and text. That is the biggest difference between the two and this is why virtual tours are relatively better than slideshows.

6 Tips to Create Your Own Virtual Tours

1. Make Use of Live Broadcasts Features

Take advantage of Facebook Live and Twitter’s Periscope to broadcast your open house event to your followers. This will entice potential clients to inquire about or visit your properties.

Another great news about this is that Facebook engineers love when users utilize the Live feature to stream content. To maximize engagement, they place these videos at the top of the newsfeed. The feature also allows you to track the views and reply to comments in real-time.

2. Highlight Key Features of the Property

Despite the advancements of virtual tours, there are certain details that cannot be captured simply by images and videos. If you want to highlight these certain details, you can use simple editing tools. You can insert graphics into photos and videos or texts to inform your target audience about such property features.

This strategy can make all the difference in your clients making a phone call for a showing to see more of the property.

3. Catch the Essence of the Neighborhood

While there are clients who buy properties based on their preferences and needs, there are those who buy into a neighborhood. Only a few realtors associate this when creating their virtual tours. The neighborhood is not being featured when it should be treated as a trump card.

virtual tour
When making a virtual tour, consider showcasing the unique features of the community.

These may include parks, playgrounds, clubhouses, recreation facilities, and a local pool. To catch the interest of your audience, use high definition action shots. There’s no need to hire an expert to do this, a smartphone would do the job.

4. Be your own HGTV Star

Rather than hiring a host for your virtual tour, why not it be just you? This can cut costs and ignite the inner talent in you. And since you know the property better than anyone else, you are the best fit to do it in the first place.

5. Integrate Interactional Floor Plans

Allowing your clients to have a sense of the property space would be greatly appreciated and create a better impression. There are apps where you can create detailed two-dimensional floor plans using your smartphone in just less than 30 minutes. You can then upload them to your virtual tour as part of the virtual show.

6. Mention Upgrades and Improvements

Buyers like to get into details about the property history and its previous owners. A well taken care of house gets positive impressions from the clients. Consider adding images and videos that showcase the recent house improvements. It’s better if you also include a previous photo to show the comparison. By incorporating these major upgrades, you’re expressing how much care you have for the home.

Read more
360 Virtual Tour Mistakes You Must Avoid Right Now!

360 Virtual Tour Mistakes You Must Avoid Right Now!

As technology continues to evolve, most digital marketers also look for ways to innovate their real estate business strategies. While content is still king, we’ve learned how to innovate it by engaging in different multimedia. We’ve started incorporating images, infographics, GIFs, and videos in our marketing campaigns. Nowadays, we also see how 360 virtual tour seems to boost our views and engagements tremendously.

The experts claim the interactive virtual tour helps them reach out to remote customers all over the world. It also offers convenience as their clients don’t have to go physically to check out the properties. It resulted to increase in real estate sales. Despite its stunning benefits, many realtors claim they still struggle with virtual tours. Why is that? It may be because you’re committing these fatal mistakes!

Learn How to Correct Your 360 Virtual Tour Mistakes here!

Staging Your Home With Little Or Too Much Medium

An empty property space is like a blank canvas. Your buyers want to imagine and immerse what it’s like to live in your proposed property. That’s why you need to capture these anticipating feelings through a 360 virtual tour. However, most realtors tend to declutter their spaces and only add minimal furniture or features virtually. This effectively turns your customers off since they feel the room is barren and empty. Prepare a 360 virtual tour addressing your customer’s needs.

This photo was created with:AMOUS™ ANALOG 01 for Adobe Lightroom. https://amous.co/downloads/analog-pack/
Prepare a 360 virtual tour addressing your customer’s needs.

On the other hand, cluttering your home too much also turns your customers off since they feel the property is too narrow for them to add the amenities they want to incorporate. So how do you solve this problem?

According to real estate experts, you need to find the “Goldilocks” balance in home staging. Instead of putting virtual furniture, decor, and ornaments that are irrelevant to your customers attend to their needs instead. For example, if your customer is a fitness coach, do a 360 virtual tour where an unused room can be converted into a gym or yoga session place.

Dim Lightings In Your Virtual Tour

Most realtors commit the mistake of ignoring lighting thinking the software will do the job of lightening up the virtual tour. While the software can help improve your 360 virtual tour resolution, it may end up being dim or having inconsistencies.

Having dim lighting makes your property look smaller; while inconsistent lighting also creates some jarring experience for the user. You can produce consistent lighting by a combination of sunlight, as well as your home’s cardinal orientation. Having a well-lit house makes your property look inviting and spacious.

Not Making a Self-Guided Interactive 360 Virtual Tour

Just like how the customers have full control once they bought a property, they also want to exercise the same control in a 360 virtual tour. Don’t make the mistake of having pre-programmed virtual tours. Allow your buyers to navigate each room and move around the property how they want.

They should be able to see every angle, approach, and corner of the property. Not only it improves their interactive experience, but they also tend to dwell longer in your 360 virtual tours. Higher and longer virtual tour engagements lead to higher real estate sales.

Not Highlighting Your Property’s Unique Features

While it’s great to highlight every corner and angle of your property, don’t forget to give extra attention to your unique features. For example, you can highlight the master’s bedroom’s terrace which offers an overlooking view of the beach. The peaceful scenery triggers a relaxing ambiance for your customers. You can also highlight infinity pools where they can swim and chill after a long day.

Whatever unique features you have in your property, make sure to highlight it in your 360 virtual tour to entice your customers.

Read more
Hotel Virtual Tour Increases Hotel Booking Sales, Experts Reveal

Hotel Virtual Tour Increases Hotel Booking Sales, Experts Reveal

For the past few years, most hospitality businesses have tried and experimented with hotel virtual tour technology. Some hotels produced virtual tours on their websites and social media channels. The 360 virtual tour technology enables potential guests and customers to look, reserve, and book for rooms.

Oftentimes, the hotel virtual tour is shot using a 360-degree camera (panoramic view) to film all angles and directions at once. Let us uncover the evolution of hotel virtual tour; as well as the hotels that incorporate this technology to boost their bookings and sales.

How Hotel Virtual Tour Helps Increase Room Reservations and Bookings

The Pioneering Hotels

Some of the leading hotels that incorporate hotel virtual tour in their business are IHG, Kimpton, and Marriott. They recently launched a 360-3d virtual reality tour that showcases their luxury rooms and suites.

hotel virtual tour
Most hotels claim their booking sales increased by tenfold after using hotel virtual tour.

It enables their guests to explore the company’s features, amenities, and facilities without leaving their respective rooms. The hotel virtual tour also lets the customers reserve and make direct bookings at a distance. Meanwhile, Graduate Hotel’s Director of Sales and Revenue, Larkin MacDonald says their sales and marketing campaigns become easier as they consolidate it in one platform.

The Study

Visiting Media reveals most hotel brands need to recreate an experience closest to the feeling of visiting the property physically. It also establishes emotional connections to the customers while providing a one of a kind experience to them. The study also shows they can synchronize all their sales assets easily; thanks to a single centralized platform where they can plan appointment schedules and group sales.

European Hotels

Meanwhile, the Accor hotels in Europe like Fairmont Le Montreux Palace, Raffles Europejski Warsaw, Sofitel Munich Bayerpost, etc, also deployed the said solution to cater to their customer’s desires to experience their hotels virtually.

Their virtual tours incorporate immersive visuals like 3d photos, 360-degree images, and selling tools to let the customers book hotel rooms and event space. These top European hotels also claim an increase in their revenue after using virtual tours. The hotels are also working with professionals to sync all virtual tours and 3d images to connect them in a worldwide marketplace.

On Search Engines

According to Michal Hubschmann, hotel virtual tour increases not only hotel bookings and sales, but also in search engine rankings and marketing plans. As more and more customers spend more time and engagements in your virtual tours, it also reportedly increase exposure and rankings in Google’s search engine. The technology also generates reports to search engines compared to easier and faster compared to waiting to index a listing.

Hubschmann further reveals most hotels enjoy an astounding 50% increase in views than using regular, static images. Hotel virtual tour also helps upsell most hotel's deluxe rooms and suites. They create virtual tours to showcase the difference between standard and deluxe rooms after booking. It results in most customers making another booking for their top luxurious rooms to enjoy the experience.

The WOW Effect

Meanwhile, GCH's digital marketing consultant, Daniel Wishnia, says hotel virtual tour's success lies in giving the WOW effect to customers. It offers huge incentives to hospitality businesses as guests get to book directly to their rooms compared to collaborating with Online Travel Agency (OTA).

This is important since most hotels have to pay up to 30% to OTA as their booking agent for tour packages. Not only the hotel virtual tour helps in boosting their sales, but it also helps curb their expenses too. They can now spend this money in other crucial areas in the hospitality business. So if you haven’t already, start incorporating your business with hotel virtual tour now and boost your booking sales in no time!

Read more
Experts Reveal How Virtual Tour Restaurant Boosts Your Sales!

Experts Reveal How Virtual Tour Restaurant Boosts Your Sales!

Are you struggling in promoting your restaurant? Do you have a hard time increasing your reservation bookings and sales? It might be because you’re not incorporating a virtual tour restaurant in your business.

This technology enables you to highlight the stunning features in your restaurant to entice customers into dining in your establishment. How can you utilize virtual tour restaurant features to boost your sales? Learn from the experts and make sure to apply these tips.

How Virtual Tour Restaurant Boosts Your Sales

Get People Talking About Your Restaurant

Nowadays, the restaurant business is booming thanks to the exotic themes they put into their establishment. Does the sound of Harry Potter, Game of Thrones, Marvel, Dog, or Cat restaurant themes excite you? How about taking an exclusive peek to these restaurants? It’s exhilarating, right?

virtual tour restaurant
Does the sound of Harry Potter, Game of Thrones, Marvel, Dog, or Cat restaurant themes excite you?

Virtual tours can help build anticipation and excitement to your customers by showcasing these features to them. It won’t make them stop talking about your restaurant.

The power of word of mouth encourages your customers to invite their friends (a.k.a. referrals) which serve as your free marketing. Not only that, but it also increases your reservations and sales in the process.

Promoting Your Restaurant’s Cozy Ambience

Having a virtual tour restaurant helps businessmen in promoting their dining house's cozy ambiance, beautiful interior design, and vibe. This helps entice the customers who haven't visited your restaurant yet.

According to experts, it invokes the customer's feelings into imagining themselves what it feels like to dine in your restaurant. This incredible sensation urges them to visit your restaurant to have an incredible dining experience.

Pro-Tip

We recommend that you create a virtual tour restaurant showing what it looks like when it's empty as well as when it's full of crowd. Highlight your customer's smiling faces and satisfied feedback as if they're having a blast in your restaurant.

Also, make sure to put a reservation button or contact form on your virtual tour to capture leads and conversions easily.

Helps In Boosting Your Social Media Presence

A virtual tour restaurant not only helps in highlighting your dining house. It also helps in sharing important announcements and progress to your clients. Virtual tour restaurant is especially helpful if your establishment is undergoing:

  • Renovations or setting up new designs and decorations
  • Hosting parties or important events
  • Sharing new exclusive items or products on your menu

After creating these virtual tours, you can share it across your social media channels. Virtual tour restaurant helps in boosting your page views since most online users prefer to see high-quality videos or photos compared to text or low-quality ones.

Every like, comment and shares you invoke from your customers create a buzz that entices people to check out your restaurant.

Pro-Tip

Facebook enables virtual tour embedding on your pages once you reach 2,000 likes. You can get your virtual tour codes here.

Tell Your Story Online

In digital marketing, we always hear the tips on how content is king. You should share a compelling story with your customers to establish a solid connection with them. What better way of telling a story than to make a virtual tour?

Not only you’re sharing your business’ story to them, but you’re also invoking their imaginations. A virtual tour restaurant helps people imagine what kind of stories they can share with their family, friends, or loved ones while dining in your restaurant.

Boost Google My Business Page

A virtual tour restaurant can also be uploaded to your Google My Business Page. It helps provide extra information when your customers search for your restaurant on Google Maps.

Aside from the street view, you can give them a glimpse of your interiors by giving them a 360 virtual tour. The extra time and clicks they spend on your page boost your engine ranking. As you move your way on the top search results, you also get more organic traffic and leads in the process.

Read more
6 Innovative Ways to Make Creative Virtual Tours For Your Real Estate

6 Innovative Ways to Make Creative Virtual Tours For Your Real Estate

Real estate marketing is all about advertising your brand as an agent and assuring consumer and supplier leads by sharing your listings on social media platforms, promoting your company, and constructing your website content. With these days’ advanced technology, a lot of things have already been made possible. One of which is what we call a virtual tour.

A virtual tour is a model or a simulation of an existing location. It is usually composed of a succession of videos or still images. It may also be incorporated with other multimedia elements such as sound effects, music, narration, and text.

A virtual tour is also one of the best ways to promote your real estate. It gives your clients a perspective of the area without having to go there. Why spend both time and money traveling to the location when you can get a tour even within the comfort of your own home? This strategy will surely impress your clients. However, creating a virtual tour is not an easy task.

Here are tips on how to make a real estate virtual tour:

Virtual Tour Equipment

virtual tour set up
Invest in state-of-the-art cameras, equipment, and technology to create a stunning virtual tour for your real estate property listings.

You need to make sure that the equipment you will be using is of high-quality and in perfect condition; batteries fully charged and empty SD cards are available.

Shooting Time

Checking the weather forecast is a must so that you can schedule the shoot on fair weathered days. Also, the best time of the day to get warm and high-quality images are at sundown.

Tidy Up

If you want to impress your clients, make sure that the area you will be shooting is free from any clutter or unnecessary things. The camera will be shooting the area in 360° so it’s gonna see everything there is to see. The best way to check if the area is all good is to stand at the same spot as the camera and do a 360°. If something is not in place, then it’s time to do a quick sweep.

Furniture Setup

It is important that the perspective of the area is pleasant to the eyes of your clients. Interior design is the key to this. Matching the furniture with the spatial aspect of a room must be well-thought. Consider also the type of decorations to place from one room to another; the color that will enhance the vicinity; and the like.

Also, take note of the positions of mirrors, windows, and anything that’s going to give off a reflection. The camera might capture you in the reflection or even the camera itself; it might also create gleams that could ruin the image so find angles that will prevent this.

Lighting

Since the ideal time to do the shoot is at sundown, interior shoots should be done with the curtains up and the lights on. If there are doors available, open them to allow light from outside to come in. Also, this gives your client a view of the outside from where he/she is standing.

Stay Away

Literally, just stay away from the camera as far as you can. If you can see the camera then it means that the camera can see you, too. Another thing to remember is that even if the camera cannot see you, your shadow might be peeking at the corners. Make sure that this does not happen.

Once you’ve done all these tips, you may check the images to see if it’s a perfect capture or not. If not, you can always take another one, just make sure to correct the error that occurred in the image. If it is, then you deserve a pat on the back. You did a good job of creating your own virtual tour.

Read more
5 Reasons Why You Don’t Want To Miss A 360 Virtual Tour!

5 Reasons Why You Don’t Want To Miss A 360 Virtual Tour!

The 360 Virtual Tour

The Real Estate market is an ever-changing industry and the demand increases every year. We make use of virtual reality to promote selling properties. We make it an even more realistic experience by offering a 360 virtual tour.

Promoting properties using a 360 virtual tour is one of the latest trends that realtors developed to get them ahead in the game. Various tools are available for realtors to outwit other competitors and draw attention to their properties.

How does a 360 virtual tour help with a real estate deal?

Fine Way to Display

A 360 virtual tour is a great way to showcase the property you are promoting regardless if it’s commercial or residential.

Here you can highlight the rooms and available spaces in the house that the client can explore and navigate by moving to directions they want to see. Most clients explore the different parts of the house like bedrooms and hallways to get an idea of how the real property must look like in reality. Depending on how many floors, the client can freely select the area that piqued their interest.

You can even find additional details on the screen and get the information you need. In most cases, this information holds the exclusive details available in the house like a piece of antique furniture or a rare collection included in the sale.

No Wasted Effort

Realtors get calls all the time from clients and you are no different. This technological advancement would save both parties from unnecessary hassle. Instead of putting an appointment for a home visit for a property that’s far from your area, a 360 virtual tour allows you to find out if the home meets your requirements without going on-site. This saves you more time and avoids the hassle of scheduling a home visit only to find out the property does not meet your standards

People with busy work schedules will appreciate the convenience of this tour.

Not only easy but Cost-effective

Virtual tours give the impression of being costly and it would take a lot of time to create them. Contrary to that assumption, it is easy to make them and saves time. You can use the internet and follow the instructions to create them.

WordPress, for example, allows you to create a virtual tour with an exclusive WPVR plugin.

Take a single panorama image from every room around the house or property that you want your client to see. Upload that image to the plugin. The WPVR will link those images and viola! Now you have a 360 virtual tour that’s readily available for your clients!

More Reliable

360 virtual tour makes you reliable in presenting parts of the property
360 virtual tour help buyers see an entire room

High-quality real-estate images and visuals help leave give an impression to your clients, which you can take advantage of thanks to this technology. Virtual tours give clients a certain image for them to look forward and help them eliminate unnecessary visits to properties they are less likely to admire. On many occasions, clients are becoming meticulous in purchasing both residential and commercial properties. Single images won’t stand a chance in the industry.

Buyers get more inclined to images they can manipulate to see better. Panoramic images help them get the best visual of the actual home.

A new way to Attract Clients

Many realtors remain unaware of this feature since they lack background on virtual tours which is why this is the perfect time to explore and offer the clients an accessible way to view properties. Technological advancement taught people a convenient way to do almost everything at home, especially ones who are from abroad looking for relocation or seeking inquiries on remote property investment. You’ll surely get an extra boost and generate traffic in promoting your social platforms.

Take the challenge of experiencing it first hand. Expand your horizons and use the latest trends in landing more clients. Real Estate agents and investors will surely benefit from a 360 virtual tour.

Read more
Real Estate Virtual Tours Sneak Peak That Will Blow Your Mind!

Real Estate Virtual Tours Sneak Peak That Will Blow Your Mind!

Virtual Tours Made Possible

Virtual tours bring more opportunities by helping clients find their perfect property and also in growing the businesses of real-estate agents. Homebuyers are also given the chance to see the property without meeting with the agent or visiting the place on-site.

The advancement in real-estate technology we enjoy today provides a convenient way to find our dream home. It allows us to make home visits to potential property easier.

The rise in the demand for properties opened a gateway for the competition from their fellow agents. The good thing about seeking help from an agent is their ability to provide you with a list of properties. Their new listings keep the options open for homebuyers. For a long time, this process is traditionally accepted by the real estate industry.

Evolving Industry

Real Estate Virtual Tours are transforming the real estate market into being more accessible to clients around the world.

3D Virtual Tours are classified into two types: guided and interactive visits.

Guided visits are like the traditional videos promoting the property in a virtual 3D form. The video is made with a 360-degree visual and is convenient for properties that already exist. Here, you won’t need to invest in expensive and sophisticated rendering materials, you only need to buy the Virtual Reality headset for the clients to immerse in the 3D video.

Interactive visits allow the client to be immersed in the program and move freely within the property. Interactive visits are more complicated but favored by the client since it lets them show and experience the property more efficiently.

Real Estate Using VR Technology

Virtual Showcase

Clients like to see as much property as they can for comparison before making a decision. When the property showcases reach too many for both parties to handle, virtual property showcasing turns into a technological miracle. VR helps solve the problem of time-consuming property visits and helps save money.

Imagine a 30-minute to an hour drive to your next home visit reduced to minutes and you can even cover a lot of properties even at a distance. The Real Estate Virtual Tours need the client to wear a VR headset to experience the enveloping experience and have a walk through the properties. VR helps the clients make an initial visit and eliminate those that don’t meet their requirements.

Virtual Staging

Staging needs investment, especially when you are selling newly built properties. A property staged better in virtual reality is better than selling a home with no pieces of furniture. While it’s better to leave minimum decorations when virtual staging, the property needs to show clients carefully-chosen pieces of furniture and decor where clients are still left to fill something for their imagination.

staging is controlled better in virtual tours
A well-crafted virtual staging will draw the attention of clients and easier to sell

When the staging is virtual, you control what the clients see and set an image for the potential property.

Visualizing Architecture

Have you seen a model house? As good it looks, this phase of marketing a property before its construction proved challenging not only to agents but also the developers. Models like to help potential clients see what home or property they can expect and develop. Model houses need well-crafted interior designs to convince clients on purchasing the property.

Virtual tours redefined visualizing architecture by creating a cheaper way of models to properties while still allowing the clients to check the details of the interior and exterior of the properties they are about to build. Real Estate is a serious business not only due to the cost of acquiring such property but also its significance in the personal aspect of the buyers with the purchase.

Read more
4 AI Trends Real Estate Brokers Must Use

4 AI Trends Real Estate Brokers Must Use

Artificial Intelligence (AI) or the simulation of human intelligence using machines has slowly become part of everyone’s daily lives. That’s why we talk to Alexa, we drive smart cars, receive recommendations for movies and music on our smart devices, and play video games against computers. There is however a lag when it comes to real estate property selling and buying.

Real estate is considered as the largest asset class in the world. It has contributed a whopping amount of $3.5T to the US GDP. It’s good that now there are signs of AI application in buying and renting homes and offices.

The following are the top AI trends that real estate brokers must know by heart:

Alexa

According to a new study, about 48 percent of buyer inquiries don’t get responded to. An agent’s average time of response is 917 minutes. Another study, on the other hand, showed that buyers considered responsiveness as important. This is why brokers usually take turns in answering queries, but there are instances when no one is available to take inquiries. That’s where Alexa is needed, to respond to queries 24/7.

An Austin-based startup called Ojo Labs raised the amount of $71M to set up a chatbot for real estate that can answer queries on information regarding listings through text messaging. Some people are having second thoughts about chatbots due to their inability to answer open-ended questions. Ojo Labs also acquired WolfNet to improve its algorithm. Their competitors are Kelle and Structurally.

Zero Paperworks

Benjamin Franklin said that time is money. This is especially true in real estate. It takes time for a realtor to enter information about the property such as lighting, the number of rooms, location, room types, etc. This can be resolved through the use of Restb.ai. This is an AI that can automatically input information about a property based on its photos.

This tool has 30+ home scenes, 30+ high-value home features, and 16 architectural styles to classify images. This saves time and enhances the convenience of storing and accessing property information.

Leverton a start-up that is based in Berlin invested $17 million is now able to extract information from contracts, leases, and corporate documents. The broker simply uploads the documents, and AI extracts information such as rent charges, allowing brokers to find information faster and more conveniently.

Crystal Ball Prediction

It would be easier if real estate agents can easily predict who is going to list or buy a property soon. Rex is an LA-based startup with $70M in funding. It uses AI to predict buyers who are more likely to buy specific homes. It sends out targeted as to those who it considers as possible buyers. Based on the clicks, the same customer segments will be sent ads in the future.

A North-Carolina-based startup First with $7M in funds started using AI to analyze contracts and how these contracts are likely to sell in the following year. During the pilot period, First predicted more than 1,800 homes that are listed.

Reevaluate is another startup that can predict the individuals who are likely to move in the next 3 to 6 months. The company claims an accuracy rate of 36.4% as it analyzes over 200 data points based on information from spending habits and data news.

Virtual Reality Tour

A virtual reality tour can help any buyer envision the property listings of any real estate broker. A buyer can now see the internal and external views of properties using 360-degree views. This technology provides the buyer with the experience of walking through the listing, using only any mobile device or computer. This aids in their decision to buy or rent a property.  

AI is not meant to replace the real estate brokers. They are here to make them more efficient. AI ensures property buyers the ultimate experience. If you want to know more about the impact of a virtual reality tour for your business, you may visit our website –Virtual Tour Easy.

Read more
  • 1
  • 2
>