hospitality industry

BlogJuly 20, 2020

Why 360 Virtual Tour is Perfect for Tourism Industry

Are you struggling to promote your hotel, restaurant, or hospitality business? It’s time for you to innovate and incorporate technology into your business. Here are the stunning reasons why 360 virtual tour is perfect in the hospitality industry. Let us reap the benefits you can get from utilizing this technology.

Why 360 Virtual Tour is Perfect In Hospitality Industry

Guests Can Have an Interactive 360 Virtual Tour

One of the main reasons why 360 virtual tour is essential in the hospitality business is that it lets the customers feel your establishment before visiting it in person. They can discover your hotel, browse the rooms, observe what they look like, and explore the amenities of your business.

This will give them an in-depth view of your establishment as they plan their stay. Likewise, your customers can also explore your restaurant or bars to find the best spot when they come to visit it in the near future. So make sure to upload the right and stunning images to entice them!

They Get to Explore The Neighborhood Too

Having a 360 virtual tour not only helps in promoting your establishment, but it also promotes your neighborhood too! You can take dramatic shots of your neighborhood featuring the popular tourist spots, the famous cityscapes, and the outskirts of the city.

In this way, your guests can spend more time exploring the area and familiarizing the towns they want to visit someday. This is also a great way to promote local tourism and industry in your area.

360 Virtual Tour Helps Them Pre-occupied During Travel Delays

Having a 360 virtual tour also helps your customers ease their burden when having flight delays. Instead of fuming over their delayed flights, you can keep their enthusiasm by browsing your virtual tour.

They can spend time gazing and exploring their room. They can also explore the hotel and restaurant’s amenities. This will keep the hype and keep them excited about visiting your establishment soon.

Launch a 360 Virtual Tour to Educate Guests on Health Protocols

Since COVID-19 is still prevalent up to this day, it’s imperative to educate your guests on health protocols. You can launch a virtual tour touring your establishment while educating people on the health protocols you’ve implemented.

Examples for this are locating the footbath. You can point out where the soap, alcohol, and sanitizers are located where the guests can wash their hands.

You can also tour your guests where they’re allowed to sit or stay as well as prohibited areas. This is to determine where they’re allowed to stay or sit to follow social distancing. It’s important to share this information so that your customers will know what to expect when you resume operations again. It’ll also give them some assurance that you’re looking over their well-being.

Virtual Tour Is an Effective Social Media Marketing Tool

Nowadays, people rarely pay attention to long blocks of texts or images. They now pay more attention to interactive multimedia like infographics Facebook lives, videos, and streams. That’s what makes a 360 virtual an effective marketing tool in social media.

You can reach more customers on social media when you post a virtual tour than static images. The more people will engage in your virtual tour, the more likely they are to book a reservation with you. Don’t miss this opportunity to upgrade your social media marketing by incorporating a virtual tour.

Want to try having a virtual tour? Try our software now to incorporate VR in your business now!

BlogJanuary 23, 2020

Engage in Free Virtual Tour Before Booking a Ticket in Hull Trains

Trains have become our main mode of transportation, especially when traveling from one distant place to another. We marvel at how fast it is to traverse; enabling us to save more travel time. However, one downside of this convenience comes with a price. How do we determine whether it’s worth it to book a train ticket? It’s a good thing Hull Trains offer a free virtual tour as a solution to your dilemma!

The Free Virtual Tour

The famous UK company known as Hull Trains made a recent announcement for its loyal customers. According to them, they're set to launch a free virtual tour on its new Hitachi Class 802 Paragon trainsets.

Thus, helping the passengers to engage in an interactive virtual reality tour to the train. It also provides a "walk-through" access to its standard and first-class facilities to help customers in determining which seat to avail before booking a ticket.

The Statement

According to Hull Train's Commercial & Customer Experience Director, Anne Somers, they're positive a free virtual tour will help boost their booking sales. Furthermore, she adds, they discovered their customers want to know what to expect when boarding a train.

They want to determine whether or not they'll have a relaxing experience while traveling. These demands equate to their need to know the amenities and facilities they can avail and how accessible it is to them. Both price-wise and accessibility-wise.

The director says the free virtual tour will help address their customer’s needs. Somers says it prompted the management to launch a free virtual tour video. The said interactive video enables the customers to locate exactly where the USB and plug sockets.

They can also see how their seats are configured. They can tour the whole train to see where their luggage storage is. Most of all, it also enables them to see the nearest accessible comfort rooms.

The Amenities

Hull Trains is also happy to serve customers who are bicyclists. According to Somers, they've included a dedicated cycle storage space in the free virtual tour video. It helps bicyclists to know where to board their bicycles.

Not only it provides convenience, but it also helps them save more money since they can bring their bicycles and travel with ease in their next destination.

Aside from that, customers can identify the nearest entrance and exit doors to use based on their chosen seats. They can also see the priority seating labels. Most of all, customers can also glimpse first-hand the amenities offered in first-class seats.

The Projection

Somers also reveals they collaborated with the prestigious 3D virtual reality company named Matterport to create their interactive free virtual tour video. They worked with the best virtual tour company to deliver the best product to their customers.

The Director reiterates by helping their loyal customers navigate their way around their platform, they'll know what to expect before boarding the train.

They can also envision how well their traveling would go. By giving them a relaxing experience, Somers says they’re confident they can enjoy their journey so much more. She’s also hopeful it will help the customers arrive at a concrete decision on which seat to book. Ultimately leading to increased booking and ticket sales in the near future.

Conclusion

We’re so glad Hulls Train took a leap of faith to incorporate virtual reality to increase their bookings! What are you waiting for? Don’t get left behind by your competitors! Make a free virtual tour now to boost your business’ sales! We can help you achieve your business goals!

BlogDecember 30, 2019

Hotel Virtual Tour Becomes the Pioneering Hotel Marketing Strategy

Technology is now advancing on an exponential flight as it shapes many aspects of our lifestyle. In businesses, technology has come to terms with digital marketing. One of the most convenient ways of technology application to hotel marketing is the hotel virtual tour.

What is Virtual Reality (VR)

These days, with the help of technology, virtual reality has become a possibility. It made its first appearance in the gaming world to immerse users and players in fictional worlds and adventures.

Virtual reality, through artificial environments, allows users to experience various places. These can be purely made-up and fictional or similar to real-world environments. It provides users to experience through sight and sound, and at times, touch. The hospitality industry recognized the marketing potential that this technology offered.

Virtual reality has been incorporated into various aspects of our lives. In businesses, specifically in the hospitality industry, it has become one of the leading marketing strategies today.

What is a Hotel Virtual Tour?

Hotels are participating in this trend with the help of Google’s technology to create virtual tours. Instead of using still photos and 2D imagery, users are given the opportunity to fully immerse themselves in the hotel environment. They can freely move within the rooms as if they are actually there. Virtual tours are a method by which a hotel provide their potential customers with a 360-degree walkthrough of their available room and facilities.

How Virtual Tours do the Job?

Modern travelers are becoming smarter these days. They often won’t book a room without seeing it first, and by seeing, we mean a virtual tour. This is reason enough to rethink and consider hotel virtual tours as part of your marketing strategies.

It has also been reported how virtual tours boost hotel digital marketing. With virtual tours, the amount of wasted viewings is reduced by 40%. Hotel sites with virtual tours generate clicks 10 times more on average than those without. Moreover, an astounding 92% of users claim that the ability to view a 360-degree panorama or video is substantial when browsing for accommodations online.

The best thing about a virtual tour is that it allows users to take control to optimize the experience. They are given the ability to move at their own pace, check details as much as they want, view areas from multiple angles. And they can experience all of this just by viewing the virtual tour on their desktop or smartphone.

The Product of Advanced Technology

Aside from giving them a taste of what they are going in for, a virtual tour is a product of advanced technology. It entices guests and gives room for fun and awe.

Another great news is that when you incorporate a Google virtual tour on your site, it will increase your ranks on the search engine results. With the tour showcased on your profile summary, it will be featured heavily on Google Hotel Finder.

How can hotel virtual tours boost direct bookings?

What customers look for hotels these days are modernity, simplicity, and efficiency. This can never be overstated.

Posting virtual tours on your hotel website allows guests to easily access and view the available rooms offered. Doing this will get you more clicks and increase the traffic on your site. Once it does, your site will climb up the ranks of the search engine results, making your business more recognized by the market.

However, all efforts of using virtual tours will go to waste without having an easy and immediate way to book a room. It’s not enough to excite them with the virtual, you need to invite them for a wonderful stay. You need to have an online booking system for this.

The Process

Once guests decide to book a room, treat them well and give them only the best experience during their stay. Happy guests turn to loyal customers and may even recommend your hotel to those they know. And all of that promotion is done for free!

Conclusion

All these you can have when you put up hotel virtual tours on your site. Try it now and optimize digital marketing to increase hotel opportunities!

virtual realityDecember 26, 2019

Virtual Reality Tour Shapes Hospitality Industry, Experts Reveal

In this digital world, marketing and advertising have come to lengths over the past decade. Various digital marketing strategies have emerged and it’s been a trend recently. Some of the strategies include email marketing, virtual reality tour, and social media ads.

Being in an industry that serves the wants and needs of their clients, digital marketing would be the way to go about it. Why? Let’s discuss this in a more comprehensive manner as we apply digital marketing, specifically the virtual reality tours, to the hospitality industry.

The Hospitality Industry

The hospitality industry is generally known as a sector of the wider service industry. It focuses on the relationship between hosts and guests, in which the host receives the guest with goodwill. This includes the reception and entertainment of guests and visitors.

It is a service industry that focuses more on the leisure of the customers rather than their needs. This industry includes food and beverage services, lodging, theme parks, event planning, cruise line, traveling, airline and other fields in the tourism industry.

Virtual Reality Tour

VR or virtual reality is a simulated experience made of various artificial environments. These surroundings can be similar to or completely different from the real world. Using VR gadgets, virtual reality can be experienced through sight and sound, and sometimes touch.

Virtual Reality Tour in the Hospitality Industry

Virtual reality tour is one of the leading technology trends in the business world. Businesses have finally found ways to maximize the use of digital marketing to increase opportunities and boosts sales.

In the hospitality industry, virtual reality provides convenience to both businesses and guests. It allows potential customers to be digitally transported to a hotel or a travel destination. The application of virtual reality in the hospitality industry has just been recently recognized. Businesses have discovered its full potential and have been using it to increase customers annually.

Virtual Travel Experiences

Virtual travel experiences are the most commonly used virtual reality in the industry. This uses 360-degree video technology.

These videos allow users to experience, through virtual recreation, the different aspects of travel. Some of these include the experiences of taking the flight, swimming and diving on the beach, visiting the hotel, and the likes.

Virtual Hotel Tours

Virtual hotel tours are another common application of virtual reality. Some businesses make these tours available on their website. It gives the guests an opportunity to have a feel of the hotel rooms they booked for their vacation. For other potential customers, it allows them to see which available hotel rooms suit their preferences and needs best.

These tours can be easily accessed through various social media using its 360 video technology feature. The experience is at its best when you’re on your headphones.

Virtual Booking Processes

The latest innovation using virtual reality is the virtual booking process. This service has been employed by a few companies, such as Amadeus, but it ensures an increase in profit. It is the most convenient way for clients and guests to book flights, accommodation, and even cabs. The booking process is conducted through a virtual reality headset.

The potential for this service has yet been fully explored, but researchers and experts continue to innovate its application. It is not a question that virtual booking will be the next big thing in the hospitality industry. Technology has now made things possible and we expect greater innovations in various industries in this digital world. If you’re in need of a virtual tour software, we offer this innovative tool for an affordable rate.