Compelling Reasons To Setup a Virtual Tour Restaurant

Compelling Reasons To Setup a Virtual Tour Restaurant

In the business arena, companies and firms are fighting for survival. With the latest technology and the hype of social media, competition has become very tight. To come out at the top, businesses like restaurants should think of innovative ways to market their products and services. This article will talk about that, specifically, on virtual tour restaurant and the benefits it offers.

Virtual Tour

If this is your first time to encounter this term, allow me to enlighten you on what a virtual tour is. Imagine yourself playing one of that virtual reality (VR) games where you are in another environment. You get to walk around your surroundings and enjoy the landscape. You are able to close in on corners and walk through doors as if you were actually there. But in reality, you are just staring at your desktop at home. That is how virtual tours work.

Virtual Tour Restaurant

The virtual tour was just recently discovered as a marketing strategy in industries like real estate and travel. With it being so efficient and convenient, it entices more customers to the products or services offered.

Here are 4 simple reasons why you need to consider virtual tour restaurant as one of your marketing strategies:

Maximize Business Visibility

When you post virtual tours to your site, potential customers tend to visit it more. Aside from it being an a-state-of-the-art and fun experience to have, it also assures your customers. Viewing your virtual tour gives them a sense of transparency. This will assist them in coming up with a decision much easier than with sites without this feature.

Once your site gets more clicks and increases traffic, you will rank higher in the search results page of search engines. This makes your site more visible to a wider range of the market.

Social Media Trend

One great thing about virtual tours is that you can post them on social media networks like Facebook and Instagram. It also makes it easier for people to get across these posts. When people like what they see, they can even share it, spreading your ads all over the network. This grows your market without putting too much effort into it.

Attract More Customers

virtual tour restaurant
These days, some people are more into the experience rather than just convenience and practicality. This is one aspect where virtual tours give you an advantage.

When posting a virtual tour, you need to look at your customers’ point of view. What is it that they want to see? What do they want to experience? When you understand your customers’ needs and preferences, use it as a tool for marketing.

You can highlight the restaurant’s interior, the products, and services that you offer, or your friendly and accommodating staff. Anything will do as long as it translates to a wonderful and comfortable experience for your customers.

The Cost is Just About Right

Virtual tours are surprisingly easy to make. When you know how to use a camera and how you want your virtual tour to appear to your customers, then you’re all set.

But if you really want to optimize this future, experts can do that for you. All you have to do is browse around for a professional who owns a great portfolio with a solid customer base.

The rates vary depending on the expertise and the size of your restaurant. The cost is reasonable, some costs beneath $100 per panorama.

Conclusion

It is not enough anymore to stick to traditional marketing these days. Restaurant businesses need to explore digital marketing to increase reservations and expand their customer base. So what’s keeping you right now? Go ahead and start making your own virtual tour restaurant and see what it does to your business!

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Experts Reveal How Virtual Tour Restaurant Boosts Your Sales!

Experts Reveal How Virtual Tour Restaurant Boosts Your Sales!

Are you struggling in promoting your restaurant? Do you have a hard time increasing your reservation bookings and sales? It might be because you’re not incorporating a virtual tour restaurant in your business.

This technology enables you to highlight the stunning features in your restaurant to entice customers into dining in your establishment. How can you utilize virtual tour restaurant features to boost your sales? Learn from the experts and make sure to apply these tips.

How Virtual Tour Restaurant Boosts Your Sales

Get People Talking About Your Restaurant

Nowadays, the restaurant business is booming thanks to the exotic themes they put into their establishment. Does the sound of Harry Potter, Game of Thrones, Marvel, Dog, or Cat restaurant themes excite you? How about taking an exclusive peek to these restaurants? It’s exhilarating, right?

virtual tour restaurant
Does the sound of Harry Potter, Game of Thrones, Marvel, Dog, or Cat restaurant themes excite you?

Virtual tours can help build anticipation and excitement to your customers by showcasing these features to them. It won’t make them stop talking about your restaurant.

The power of word of mouth encourages your customers to invite their friends (a.k.a. referrals) which serve as your free marketing. Not only that, but it also increases your reservations and sales in the process.

Promoting Your Restaurant’s Cozy Ambience

Having a virtual tour restaurant helps businessmen in promoting their dining house's cozy ambiance, beautiful interior design, and vibe. This helps entice the customers who haven't visited your restaurant yet.

According to experts, it invokes the customer's feelings into imagining themselves what it feels like to dine in your restaurant. This incredible sensation urges them to visit your restaurant to have an incredible dining experience.

Pro-Tip

We recommend that you create a virtual tour restaurant showing what it looks like when it's empty as well as when it's full of crowd. Highlight your customer's smiling faces and satisfied feedback as if they're having a blast in your restaurant.

Also, make sure to put a reservation button or contact form on your virtual tour to capture leads and conversions easily.

Helps In Boosting Your Social Media Presence

A virtual tour restaurant not only helps in highlighting your dining house. It also helps in sharing important announcements and progress to your clients. Virtual tour restaurant is especially helpful if your establishment is undergoing:

  • Renovations or setting up new designs and decorations
  • Hosting parties or important events
  • Sharing new exclusive items or products on your menu

After creating these virtual tours, you can share it across your social media channels. Virtual tour restaurant helps in boosting your page views since most online users prefer to see high-quality videos or photos compared to text or low-quality ones.

Every like, comment and shares you invoke from your customers create a buzz that entices people to check out your restaurant.

Pro-Tip

Facebook enables virtual tour embedding on your pages once you reach 2,000 likes. You can get your virtual tour codes here.

Tell Your Story Online

In digital marketing, we always hear the tips on how content is king. You should share a compelling story with your customers to establish a solid connection with them. What better way of telling a story than to make a virtual tour?

Not only you’re sharing your business’ story to them, but you’re also invoking their imaginations. A virtual tour restaurant helps people imagine what kind of stories they can share with their family, friends, or loved ones while dining in your restaurant.

Boost Google My Business Page

A virtual tour restaurant can also be uploaded to your Google My Business Page. It helps provide extra information when your customers search for your restaurant on Google Maps.

Aside from the street view, you can give them a glimpse of your interiors by giving them a 360 virtual tour. The extra time and clicks they spend on your page boost your engine ranking. As you move your way on the top search results, you also get more organic traffic and leads in the process.

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This Restaurant Chain Starts Training Employees Using VR | Find Out Why!

This Restaurant Chain Starts Training Employees Using VR | Find Out Why!

A standard practice in the foodservice industry is to have new hires sit through a training session and Honeygrow, a fast-food chain that specializes in stir-fry and salads follows the same procedure with their recruits. Cleaning up messes, stocking the fridge, and preparing menu items are topics discussed in the training. With that said, applicants don’t necessarily need to don aprons or follow someone’s footsteps to know the ropes. They don’t also need to sit through a safety video or focus their attention on a thick handbook. They use VR.

Applicants are given a Honeygrow location tour made possible through a virtual reality headset which allows them to have a 360-degree view of the surroundings while hearing from founder and CEO Justin Rosenberg about company values. The same immersive and engaging training experience is provided across Honeygrow’s 17 (and counting) locations.

Many of the new recruits have already been exposed to some of the VR training features during their interviews and are ready for training. Honeygrow collaborated with Philadelphia-based Klip Collective to use this experience as a recruitment tool with their virtual tours.

image credit: arlnow

Recruits will be able to immerse themselves in a game in which they virtually stock an animated walk-in refrigerator as they watch real-life employees in action with Honeygrow’s VR training. The game is fully realized with ambiance and music that plays corresponding animal sounds which users input through remote control with falling confetti to reward players for completing the game.

It should be noted that Honeygrow is not the sole retail company that has integrated VR to employee onboarding. Walmart, for example, has shown interest in incorporating the technology into its 200 training academies in early June of 2017 from which more than 140,000 associates graduate annually by the end of the said year. Walmart worked hand in hand with Strivr, a VR research and development startup that was formed out of Stanford University’s Virtual Human Interaction Lab. According to its Website, Strivr utilizes VR to improve the overall performance of athletes, brands, and organizations. A 30 percent increase in the ability to recall topics is what NFL quarterbacks who trained with Strivr have experienced, which is quite impressive.

Even though Walmart does not usually release data with regard to the result of its VR training pilot program, a company spokesperson has disclosed information that they have received significant results enough for them to expand the program. The company was able to notice a huge improvement in both the retention of the material as well as engagement with the content.

In early May, Honeygrow began rolling their VR training out for testing. The company has been keeping track of what percentage of its managers were certified on several categories within its training program even before adding VR. As a result, Honeygrew received an increase of team members who were certified of culture from 50 to 77 percent just within 30 days of implementing VR technology.

You may also start training your employees through virtual tours. Virtual Tour Easy is a virtual tour creator that can help you create interactive virtual tours in just a few seconds. Try creating one today!

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Best Uses of Virtual Reality in the Hospitality Industry

Best Uses of Virtual Reality in the Hospitality Industry

Many operators in the hospitality industry take the virtual reality that seriously. They all found out the benefits and applications of the tool to be far-reaching. Today the hospitality industry is looking past the novelty value of VR and AR or augmented reality. They are thoroughly trying to weigh all the benefits of immersive technology towards the owners, customers, and all the employees.

IHG

There are several uses of VR in various hotels. At IHG, the VR solution is used primarily for the design development process. It helps them save time and money and enhances their relationships with the hotel owners. The group used to have physical pilot rooms for testing design schemes. It cost the company €100,000. Now with the use of virtual reality, they were able to come up with virtual concept hotel. This enables to look around the hotel and its design regardless of their position and even when they are under the bed.

They produced one single 3D model that makes use of a virtualization system which is called Unreal Engine. This means that a single design change can update all the other related design production assets such as images, 360 virtual tours, and VR. The greatest benefit that IHG gained from the program is engagement with all the current and prospective owners. It has also helped in validating the results of current and future guest research wherein VR is a primary instrument which reduced the requirement for expensive physical piloting programs.

Hilton

Hilton, on the other hand, has a different VR approach. It makes use of creating immersive environments for the corporate staff to understand fully what everyday life is for all the employees. Through the use of the Oculus Rift goggles which are linked with a laptop for high-end gaming. Customers can go around the hotel and its different departments and at the same time users are also asked to join in three operational tasks: creating a room service tray, cleaning a guest room, and checking the rewards program list found at the front desk. The result of the pilot program is positive with 87 percent of the participants saying that they now appreciate and have better empathy for team members who work in the hotel and 78 percent of them anticipating that this will have an effect on the work they do within the office. The program is set to be applied globally.

Hard Rock Hotel Ibiza

Hard Rock Hotel Ibiza is the real example of a customer-facing VR where dinner is served at €1,500 per head and guests are offered multisensory 14-course extravaganza. This includes a simulation of what a party would be like in 2050. Certain technologies are used. One is e-spoon which offers a 3D animation of a snack giving the diners more nutritional information about the food they are eating. Another technology is the leap motion technology which enables the guests to lift the snack using virtual hands and tasting it in a completely virtual environment. There are also guest-facing VR that can be found nationwide. This enables guests to see the arrival in real-time in different areas of the hotel.

Tree By Naked

In Japan, food connoisseurs can now dine at the Tree By Naked, a virtual reality restaurant. Here you can find a fusion of multiple Japanese dishes from Ryotaro Muramatsu, the creator of Naked Inc. Experience dining in a building with a facade filled with elaborate projection displays and adorned with many 3D elements.

With all the options for technology, the first question that a hotelier has to ask is if it has to be a VR. You have to think if you are solving a problem or you are in fact creating a problem that does not exist. It is also important to consider first and foremost the quality of output. It’s not enough that you are first to use a particular technology. It doesn’t matter anymore these days. It is also crucial to consider the budget since you are not only spending for the virtual reality product but also for the equipment needed for the guests, employees, and owners to experience the virtual product.

Hotel owners and managers and key players in the hospitality industry can create their own virtual tour with ease and minimal cost through the software Virtual Tour Easy. The software has many free features, and it’s user-friendly. Check the site for more information.

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Japan Offers A Virtual Reality Restaurant Serving Real Food

Japan Offers A Virtual Reality Restaurant Serving Real Food

It won’t be surprising for you to hear that when the term virtual reality restaurant is mentioned, it evokes the image of a highly immersive dining experience. Japan is the first place you would think of having this. This is because Japan has always been ahead in terms of technology from gadgets, robots, to futuristic research. If you want to dine with a mixed Cirque De Soleil, Michelin, Avatar, and Marvel inspirations, Tokyo is the best place to go.

Tree by Naked

The restaurant is called Tree by Naked. The restaurant is located the Yoyogi Park in Tokyo. A fusion of Japanese cuisine is offered in the restaurant. These dishes are from Ryotaro Muramatsu, the creator of Naked Inc. Naked Inc. is a company whose specialization is on sophisticated visual installations, experiences, and designs around the globe.

This is like having a famous building with crazy projection displays on its façade adorned with 3D elements. The restaurant still features clothed people despite being named as such. As part of showcasing its expertise in transformational experiences, the company launched Tree by Naked which is exceptionally a cut above the rest.

Dining at the Tree by Naked

Dining at the virtual restaurant will challenge and stimulate all your senses: smell, sound, touch, taste, and vision. These are brought about by the sounds, objects, and visuals that are presented. 3D projections go with the plate presentations creating stories and intrigues which make each one a conversation piece. It could mean that a plant is growing on your plate while you are dining. Projections are also highly interactive that they respond to actual customer behavior in real time. Making the whole experience theatre-like, smoke, lighting, and 360 degree sound effects vary according to themes in every dining room.

Specific Details to Expect

There are eight courses served during the dining experience. A drink comes with every course. It costs 23,000 yen inclusive of tax and service charge. It is necessary to make a reservation and it has to be done in pairs of 2,4, 6, or 8 individuals. Don’t waste the chance by turning up late for the dining schedule. Take time to get fully immersed in artistic display. The installations won’t do anything to ruin your outfit for the occasion.

For a once in a lifetime dining experience with your loved ones, try the Tree By Naked restaurant. For a start, try the virtual tour restaurant today.

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6 Noteworthy Reasons Why Restaurants Need a Virtual Tour to Increase Sales

6 Noteworthy Reasons Why Restaurants Need a Virtual Tour to Increase Sales

It’s given that the ambiance of the restaurant we’re dining in affects our food choices and our opinion of the place. It’s more useful for entrepreneurs to focus more on the ambiance of the restaurant instead of focusing solely on the food choices offered. There are 6 noteworthy benefits of using virtual tour restaurant for promoting your business and improve the gap between the campaign and actual experience of diners.

  1. It is easy to create a buzz on social media when you use a virtual tour.

The social media is always the go-to avenue when it comes to marketing. Whether you have a new deco and design for your restaurant or some new menu, these will be promoted better using social media. This creates a buzz among people who like to dine out. Previous diners can relive the dining experience while new ones may look forward to experiencing it.

2. There are many ways to use the virtual tour for promoting one’s restaurant.

The virtual tour and the 360-degree photos are useful in many ways. It can be easily integrated into the restaurant website and other restaurant marketing campaigns. It is also possible to divide them into separate media to be used for advertising imagery. It may also be used in storytelling where the history and the evolution of the restaurant’s brand will be shared to customers.

3. It can also improve your Google Search Results.

You may consider the virtual tour as similar to video and mobile marketing. Consumers will want more of it. Hence the restaurants that focus on the market using these strategies excel in the search engine results pages. The same thing goes for virtual tours. When a customer searches online and your restaurant’s site and virtual tour show up on the search results page, it can maximize the traffic towards your restaurant website.

4. It can help to increase your customer base.

There are picky diners who prefer to check on the menu and the ratings of previous customers. With a virtual tour, it is possible for them to check on the restaurant and the menu without relying on the menu and the reviews. Once they have a good experience when they go through your virtual tour, they will flock toward the restaurant, increasing its customer base.

5. It can also enhance the likeability of your restaurant by 100 percent.

It is important for your restaurant to be a cut above the rest. Through the use of the virtual tour restaurant, it is easy to improve its likeability. When you say likeable in today’s social media language it means shareable to the social media channels. For forward-thinking branding, using the virtual tour in your marketing may translate to your revolutionizing.

6. It is not that expensive.

One more thing that is beneficial in using a virtual tour for restaurant marketing is that it comes with a hefty price. You can create a virtual tour on your own or hire a professional with an impressive portfolio. With a tool like Virtual Tour Easy, you can produce your own virtual in just five minutes. It is absolutely free.

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