This Is How The Pandemic Drives Real Estate Agents To Get Inventive With Virtual Tours

This Is How The Pandemic Drives Real Estate Agents To Get Inventive With Virtual Tours

Virtual Tours: The New Normal For Real Estate Agents

Virtual Tours: The New Normal For Real Estate Agents

Having physical contact or a close-proximity with other people is one of the most common ways of spreading the virus. No agent, buyer, or seller would want that. Now, real estate’s most significant lifeline is doing business virtually. Continuing business means embracing the new normal and offering virtual tours to clients.

The pandemic has undeniably forced real estate agents to get creative. They’ve transformed most traditional home tours into digital ones. Realtors rely on virtually showcasing homes as it becomes the only option amid the pandemic.

Zillow decided to follow “Stay At Home” policies and complies by halting operations in 24 operating markets that’s active in 15 states. Realtors also state that even without those policies, their clients refuse physical contact. They preferably avoid the risk of infection on both sides of the sale.

Is Selling Properties A Plunging Market?

Some agents advised their clients to drop their listings unless the house was already vacant. Even the National Association of Realtors- Chief Economist, Lawrence Yun recently spoke in an interview. Yun says that 20% of the listings in real estate were pulled due to the fear of COVID-19.

It is detrimental to the economy, hurting the real estate industry.

This leads to low rates, bringing a rare opportunity to clients looking to invest in properties.

Re-inventing The Industry With Virtual Tours

Realtors are adapting and becoming more creative these days. They’re inventive enough to propose real estate package services adapting current health concerns.

It’s a challenge to reach the buyers, especially, at times like this. Properties still occupied by tenants would only go for the virtual viewing. They are hesitant in going out to purchase unnecessary things. But succeeding despite the pandemic requires you to embrace technology in its different forms. You need to go beyond the limit and re-invent.

Real Estate 2.0

Equip yourself with tools to further your reach with your clients. Live cameras are no longer enough since clients are more inclined to purchase with virtual tours. Tours like this have been used for a while. However, this year, the need for it becomes increasingly significant. This feat limits personal contact of people, thus, less possibility of contracting the virus.

The Global Market Today

A pandemic is an unfortunate event we can’t control. But instead of lying around and letting the industry sink, we can move ahead and go on with our businesses. Today you can further your online presence and flexibility. Take advantage of the pandemic instead of letting it take you down.

Re-inventing The Industry With Virtual Tours

In Turkey, a real estate company carries on with successfully selling homes worth $1 million remotely. In just one month, the foreign currency gained 15% as opposed to the Turkish lira. Exchange rates paved a perfect opportunity to buy real estate in the area.

Agents transformed new methods in selling Turkish properties, making sure to provide clients with details and letting them examine it.

In the United States, real estate survived the 2007-2009 global financial crisis. It was a challenging time but they got through it stronger.

Conclusion

There are multiple virtually-motivated concepts you can do to close transactions. Set appointment-based tours. Gear up and let a virtual immersive experience be one of the convincing factors to make a sale. It’s not only a method to continue your business. It’s also a gesture showing the buyers that you are aware of the risks. And you not only care about closing a deal but of their well-being, too.

With the latest pandemic challenge we face today, virtual tours make it possible to recreate the physical space. The experience increases the rate of sales to work around the pandemic. Find out more about the subject by creating your free account on Virtual Tour Easy!

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Top Reasons Why Entrepreneurs Incorporate Virtual Tour in Their Business

Top Reasons Why Entrepreneurs Incorporate Virtual Tour in Their Business

Ever wondered how successful real estate agents boost their sales and business? It’s because these agents incorporate real estate tours in their marketing plan. A virtual tour lets them promote their listings in an interactive way without requiring your client to see the properties personally.

Still isn’t convinced? Here are the compelling reasons and benefits most real estate agents get from the virtual tour.

Why You Should Incorporate Real Estate Tour

According to experts, a real estate tour can make a huge difference in selling your property effectively. The Vice President of Sotheby's International Realty, John Passerini, says virtual reality is becoming a trend nowadays. The consumers now prefer to inspect a house or property at the expense of their own time availability.

So instead of allocating time to physically meet with an agent to inspect the house, they prefer a virtual tour instead. Of course, a virtual tour cannot provide a perfect view of your properties. However, they can be incredibly useful, especially if you’re targeting overseas customers.

The Study

Research shows that around 90% of buyers start their property search by browsing the internet. While real estate listings are good, they’re stationary and it cannot provide the interactive experience most customers seek.

This is where most real estate agents fail to accommodate their concerns. According to the American National Association of Realtors, only 14% of real estate agents incorporate virtual real estate tours in their business.

Whereas an astounding 45% of buyers reveal they seek virtual tour when searching for their prospective real estate properties. They find the virtual tour to be incredibly useful in deciding whether to buy a particular house or not. Lastly, listings with a virtual reality tour tend to rank first in Google’s search engine.

Creating a Virtual Real Estate Tour

You might wonder what it takes to create a real estate tour for your business. Well, you’re in luck! We’re here to help you create your first virtual tour! It helps in showing all the corners and angles of your house for better visual staging.

real estate tour
Our software allows you to take or upload 360-degree images of your property.

We guarantee you that creating a virtual tour is incredibly easy. You won’t even need to hire a professional photographer! What’s more? You can try it for FREE!

Sharing Your Virtual Tour

What’s great with virtual real estate tour is that it’s also easy to share it across multiple channels and platforms. Our software allows you to embed the virtual tour on your website, blog, or even on social media pages.

Social Media sites like Facebook, Twitter, etc also let you incorporate virtual tour to grab your audience’s attention. Studies also show social media users prefer to interact with videos, virtual tours, or animated images than text and static photos.

Increase in Booking and Sales

According to experts, a virtual tour isn’t only applied in the real estate industry, but it’s also widely used in the hospitality industry. In fact, most hotel owners reveal their reservation and sales booking increased by 70% after using a real estate tour.

They’ve also sold their expensive and premium rooms since they’re able to highlight the different features when comparing a standard vs. deluxe, luxury, or premium rooms.

Moreover, the restaurant owners also reveal their customers surged after posting a virtual tour. They get to highlight their mouthwatering foods and project their establishment’s beautiful ambiance.

Conclusion

There’s no doubt that more and more customers rely on a real estate tour before purchasing a property. Take advantage of technology and take your marketing to the next level! So what are you waiting for? Sign up to our basic virtual tour software now for FREE!

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